Latest from Marketing

Is K Rd’s risque reputation now little more than a marketing tool?

Its sexy status is now being used to promote restaurants.

'Pain in the ass': Hosking's crack at All Blacks; Shock as US TV duo chase sheep, slit throat in NZ

TVNZ's Breakfast ratings boost; The NZ media reps at Olympics; Agencies team up for haka.

He made the Crunchie, Dear John and Bugger TV ads - his grief for creativity; Murder case doco

Taxpayer funding for Polkinghorne murder case TV doco; TVNZ sports host's new role.

'Disappointed': Paddy Gower's TV future uncertain as funding declined on day Newshub closes

Six things to watch for in new 6pm TV battle; Beacons Awards winners.

'Disappointed': Willie Jackson blasts TVNZ board he appointed; Chase star opens up; RNZ may move in with TVNZ

Ad agencies face shake-up amid massive Government cost cuts.

Paddy Gower officially loses his job in 17 days. He reveals his big new project

Media Insider: PR power pair on the changing media landscape; Goldy checks into Shorty.

Paul Henry: Stuff will rue 6pm TV news deal; Top ad agency cuts roles; Burr's new job

Stuff parts ways with TVNZ but hires Lloyd Burr; Beacons Awards finalists named.

Political poll uproar - TVNZ rules on 309 complaints; Host's bold mission to save AM show

Media Insider: NZME regional restructure; Radio's big awards; Lifestyle magazine saved.

Markets with Madison: The Bitcoin halving

Ark Invest CIO Cathie Wood believes Bitcoin will one day be a US$20 trillion asset. In this interview she explains how ETFs and the halving event are boosting Bitcoin’s price expectations. Video / Carson Bluck

Diana Clement: Tax and the gig economy

OPINION: Knowing your tax obligations when it comes to side hustles.

‘Mad Men’: Kiwi brand-awareness start-up raises $22m

The Auckland start-up says it's an 'old-school' marketing answer to the "cookiepocalpse".

Markets with Madison: China stimulus

A team effort to boost investor confidence and economic growth is underway in China after Evergrande’s failure. Video / Carson Bluck

They lured a legend to NZ, now a TV firm is in spotlight over bills; 7pm show's new name

RNZ ratings standoff; Ex-Air NZ agency moves to Qantas; TV star's exit: 'I was exhausted'.

Rip Curl transgender surfer backlash polarises opinion

Tricky timing, talk of backlash as Rip Curl tests waters in emotive issue.

Opinion: Why everyone is obsessed with Stanley cups

People are doing crazy things for a drink bottle - but why?

Sultans of spin: The public relations industry power list

They lurk in the shadows & whisper in the ears of company CEOs. They are the spin doctors.