Latest from Marketing

'Attack lined up': Grenon says he offered compromise but believes NZME board has 'no interest'

NZME says it's still open to engagement, but concerns remain over editorial control.

Revealed: The three regions where some Sky viewers need extra help, possible new dishes for satellite switch

Sky TV outlines what customers need to do ahead of satellite switchover in mid-April.

How intense lobbying got ministers to back down on baby formula

New formula standards aimed to prioritise infant nutrition over profits.

'Astounded': NZME shareholder hits back at board for 'personal attack' over text message

Troy Bowker says he believes in free speech; CEO, BusinessDesk founding editor respond.

'Significant risk': NZME board fires back at Grenon; delays shareholders' meeting

The NZME board raises concerns over governance, independence and editorial control.

Oops, we made a mistake – or did we? The rise of ‘mistake marketing’

'Accidental' free shipping, 'leaking' a discount code. How legit is mistake marketing?

'Utterly shocking': Spinoff v Stuff in story stoush; NZME exec quits

TVNZ wins legal battle to keep sources secret; Neil Finn on RNZ host's exit.

'Overreach': Key NZME shareholder backs Jim Grenon but not his other three nominees for board

Grenon: Colman trying to be constructive but 'I disagree with his assessment'.

‘Radical disruption is not the answer’: NZME chair on billionaire’s board cleanout bid

NZME board meets billionaire Jim Grenon; he says shareholders can make their own judgment.

Saatchi co-founder Sir John Hegarty on why even good businesses sometimes die

He says modern brands rely too much on data instead of inspiring ideas.

How to keep NZ water park afloat: ‘Your customers get a bit bored’

Hanmer Springs has turned profits for 25 years, while Splash Planet leaks ratepayer cash.

'Deeply disappointed' - NZME's biggest shareholder backs board cleanout; Did TVNZ miss scoop?

Willie Jackson exits broadcasting and media portfolio; Steve Braunias departing Herald.

The rise of the influencer – and how NZ tourism operators are trying to cash in

Two of our four major cities have spent tens of thousands on social media influencers.

Revealed: The six names vying to overthrow the board of NZ Herald and ZB owner NZME

Nominations include billionaire, a prominent blogger and lawyer and a private equity exec.

‘Clumsy deception’: Billionaire who wants NZME board cleanout opens up on plans, union criticism

Jim Grenon indicates renewed Herald editorial investment, wants to increase readership.

Outdoor advertising 'circus': Why did new $350m AT contracts come off the rails?

AT has spent more than $1m in salaries and on contractors in an unresolved tender process.