Resembling a hybrid between a heavy-duty dirt bike and a slimmed down moped, the Bird Cruiser includes hydraulic disc brakes, a 52V battery and a LCD Matrix Display that will presumably contain information about power usage and speed.
The vehicle's flat, rectangular seat will be padded, the company says, and include either a pedal-assist or peg depending on rider preference. The company did not reveal which cities the vehicle will be released in, how much a ride will cost or what speed it's capable of reaching. The company's scooters can go more than 24 km/h and have their speed tailored to local guidelines.
Since its launch in late 2017, Bird has charged US$1 to unlock its scooter, plus 15 cents per minute of riding, though that price was recently raised as high as 33 cents per minute in some cities and lowered to as low as 10 cents in others.
Bird is not the first tech-savvy transportation company to expand its portfolio of mobility options. Uber and Lyft offer users access to vehicles, scooters and bicycles through their apps.
As Bird expanded rapidly across the US in 2018, its scooters - as well as those belonging to several other companies - were linked to an increase in severe injuries among riders, many of whom accused the company of improperly maintaining their devices. The company relied on amateur mechanics trained using YouTube videos to maintain their e-scooter fleets around the country last year, but it has not released any details about how the Bird Cruiser will be maintained and repaired.
This week, Consumer Reports confirmed that eight deaths and at least 1500 injuries have been tied to electric scooters since the fall of 2017.
Dozens of state legislatures have introduced bills that seek to regulate the multibillion-dollar industry, but a recent Consumer Reports survey suggests that riders remain confused about which traffic laws to follow.