NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Sport / Racing

Harness Racing New Zealand appoint Brad Steele as CEO at crucial juncture for industry - Michael Guerin

Michael Guerin
By Michael Guerin
Racing Editor·NZ Herald·
10 Jun, 2024 10:34 PM5 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

A year has passed since the landmark 25-year strategic partnership between TAB New Zealand and Entain Australia began. Video / Jason Oxenham
Michael Guerin
Opinion by Michael Guerin
Michael Guerin is the New Zealand Herald's Racing Editor.
Learn more

Michael Guerin wrote his first nationally published racing articles while still in school and started writing about horse racing and the gambling industry for the Herald as a 20-year-old in 1990. He became the Herald’s Racing Editor in 1995 and covers the world’s biggest horse racing carnivals.

OPINION

target="_blank">Harness Racing New Zealand (HRNZ) has found the right leader at the most important time in its history.

The code has appointed Queensland-based administrator Brad Steele as its new chief executive, starting on July 1.

Steele has been involved in harness racing for 40 years - most importantly as chairman of Albion Park in Brisbane for the last four years, where he worked with Racing Queensland to oversee improvements in the code in Queensland, which was struggling for relevance five years ago.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

Now Steele will move to Christchurch hoping for the same sort of resurgence in New Zealand harness racing’s fortunes as the code continues to lose market share to New Zealand thoroughbred racing and the enormous beast that is the Australian thoroughbred industry.

Steele’s job will be a complex one but he appeals as a great appointment by HRNZ. He is a lover of harness racing but comes without the baggage of having worked on the NZ racing administrator-go-round or coming from directly inside the industry.

Top-level racing appointments in this country have, on too many occasions, fallen into two vastly different but equally underwhelming camps.

Advertisement
Advertise with NZME.

One is career chief executives from outside the industry who know nothing about racing, spend a year or two supposedly learning about it and then soon after leave without accomplishing anything.

The second problem group of administrators have been those who have always worked in the industry, get jobs they aren’t really qualified for because they are seen as “good guys (or women)” and spend much of their time trying to not upset the people who helped get them the role.

That costly and messy cycle has, thankfully, improved in the past five years, particularly at New Zealand Thoroughbred Racing (NZTR) and the biggest clubs within it, while former TAB chief executive Mike Tod was an excellent change agent who got the Entain deal over the line during his time.

Some of the most aggressive changes and open-minded leadership have seen the formation of new entities Auckland Thoroughbred Racing and Waikato Thoroughbred Racing and just recently RACE, which runs Trentham and Awapuni, employed a smart young chief executive in Brad Taylor to steer them into the future.

Discover more

Racing

Stable stars return to Hamilton barn

10 Jun 05:45 PM
Racing

Mick on Monday: Kennedy laments wasted opportunity at abandoned meeting

09 Jun 05:07 PM
Racing

Class prevails in Ruakaka feature

08 Jun 05:00 PM
Racing

La Crique earns redemption in $500K race

08 Jun 05:00 PM

Steele sits in the sweet spot of knowing the harness racing code and having proven he can revitalise it but being removed enough from its NZ-based politics to make clearer and hopefully quicker decisions.

Brad Steele.
Brad Steele.

Considering his success in Queensland and the climate difference between there and Christchurch, it is a touch surprising HRNZ was able to secure him.

But buying a few new winter jackets is the least of the problems Steele faces.

While thoroughbred racing has leapt forward since the Entain deal was announced last year, the harness code has been largely stagnant.

That was not entirely its own fault after previous chief executive Gary Woodham fell ill and eventually retired and HRNZ went into something of an understandable holding pattern until Steele was confirmed last Friday.

Aside from falling market share and becoming less relevant on the national sporting landscape, with the exception of NZ Cup week and the Race by Grins night, harness racing has had very messy internal political problems.

Advertisement
Advertise with NZME.

There have been huge differences of opinion between some at HRNZ and the Auckland Trotting Club (ATC) over everything from the dates calendar to funding.

The ATC have of course done themselves no favours with a $120 million stuff-up in their apartment build, which again wasn’t their fault, but the at-times disastrous development came closer to closing harness racing forever in Auckland than most people will ever realise.

So Steele is taking over a code which, if not in crisis, is at least in disrepair and in need of a similar shot in the arm to what the gallops have had.

All is not lost though.

Harness racing in New Zealand is still a viable punting product, with wonderful horses and some incredible horsepeople, and it sits in a workable timeslot for broadcasting into Australia.

Entain, which now runs the TAB and effectively much of racing in this country, is keen on harness racing and sees it as “under-indexed”, which is a corporate way of saying “if we do this better we can make more money for everybody”.

Advertisement
Advertise with NZME.

Entain boss Dean Shannon is a harness man through and through and owns, among countless other horses, Race by Grins winner Merlin. He wants harness racing to succeed and will undoubtedly be pleased and possibly relieved by Steele’s appointment.

Entain/TAB are already moving to reinvigorate harness racing and have moved some Thursday meetings next month to Friday to focus punters on that traditional harness racing time-slot.

They will double down on that in the new season and soon relaunch Trackside coverage under a new “Friday Night Lights” banner to try and drive engagement and, put simply, be more entertaining.

The right people in the highest places want New Zealand harness racing and Steele to succeed.

This isn’t quite the last chance saloon for harness racing, as organisations like Addington are still strong and Cambridge has shown what can be created when chance favours the brave.

So harness racing isn’t going to die any time soon.

Advertisement
Advertise with NZME.

But with Steele’s appointment and Shannon’s support, if the code doesn’t start heading in the right direction in the next year you have to wonder if it ever will.

Save

    Share this article

Latest from Racing

Royals

'Quite incredible': Go Racing's thrilling journey to Royal Ascot

15 Jun 05:00 PM
Racing

War Machine wins in emotional tribute to late NZ racing figures

14 Jun 06:00 PM
Racing

Waikato Steeplechase win caps chaotic day for Matthews

14 Jun 05:00 PM

The woman behind NZ’s first PAK’nSAVE

sponsored
Advertisement
Advertise with NZME.

Latest from Racing

'Quite incredible': Go Racing's thrilling journey to Royal Ascot

'Quite incredible': Go Racing's thrilling journey to Royal Ascot

15 Jun 05:00 PM

Albert Bosma's Go Racing has three horses competing at Royal Ascot this week.

War Machine wins in emotional tribute to late NZ racing figures

War Machine wins in emotional tribute to late NZ racing figures

14 Jun 06:00 PM
Waikato Steeplechase win caps chaotic day for Matthews

Waikato Steeplechase win caps chaotic day for Matthews

14 Jun 05:00 PM
Pier picks up Stradbroke consolation

Pier picks up Stradbroke consolation

14 Jun 09:22 AM
How one volunteer makes people feel seen
sponsored

How one volunteer makes people feel seen

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP