Close Up has been running a series of investigative stories called Made in NZ after seeing what a huge success our affiliate network, ABC America, has had with Made in the USA.
We have done four stories so far. The editorial concept for the first three originated in Close Up. The idea for the one we ran last night came from ABC America World News. It was a clever concept that illustrated the point visually therefore perfect for television.
However, it would not have worked to run the American story here. It would have been completely irrelevant to a New Zealand audience, which is why we reversioned it. We found a Kiwi family and conducted the same experiment here, as we are perfectly entitled to do under our affiliation agreement.
Like ABC America, Close Up has had an incredible response from viewers on our Made In series and have several other stories planned.
via TVNZ Communications