NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Business / Economy

<i>Diana Clement:</i> Luxury or necessity, it's time to decide

Diana Clement
By Diana Clement
Your Money and careers writer for the NZ Herald·
14 Oct, 2007 08:00 PM5 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Diana Clement
Opinion by Diana Clement
Diana Clement is a freelance journalist who has written a column for the Herald since 2004. Before that, she was personal finance editor for the Sunday Business (now The Business) newspaper in London.
Learn more

KEY POINTS:

"Housing price slide could kill wealth effect" - the headline in the Herald this week said it all.

Economists are worried that sales of cars, electronics, furniture and appliances could suffer next year from the housing sector downturn and finance company collapses.

It may be bad for
the economy as a whole. But when it comes to individuals and their own personal finances, weaning themselves off consumer goods and the expensive finance "deals" makes a lot of sense.

I recently read the average Kiwi is three weeks from bankruptcy if they lose their job. That's probably an exaggeration, because most people could sell household goods, cars, and other toys to make ends meet for a short while or perhaps borrow from friends or family. But it's food for thought.

Certainly, very highly geared property investors are probably only a few weeks from their dominoes toppling if all goes wrong. Many are spending $100 to $200 or more a week per property topping up the rent they receive to pay mortgages and other expenses. If they don't have an emergency fund and they lose their jobs, then they're in big trouble.

While the majority of property investors I meet have their heads screwed on, there are also many who are enamoured with their own success, but in fact leveraged to the hilt. Some don't realise that market forces rather than their own intelligence and success have got them where they are - albeit that they had to be sorted enough in the first place to actually buy properties rather than just talk about it. Sadly, this is what happened in 1986 and 1987 with first-time investors marvelling at their success on the stock market. Whatever they bought went up overnight. But come the crash, some found their wealth simply disappeared in a puff of smoke when world stock markets collapsed.

Jeff Matthews, senior financial adviser at Spicers Wealth Management, phoned this week just as I was pondering Kiwis' love of consumer goods.

It transpired he'd been to Harvey Norman for the first time in ages, and was astounded to see a huge queue of people at the finance desk waiting to sign up for a credit contract to buy their boys' toys and other gadgets.

In my spare time this week I'm organising the Stanley Bay School's garage sale. Perfectly good working TVs and computer monitors are finding their way to us in sizeable numbers, disposed of simply because the owner wanted to buy a flat screen version - probably in the mistaken belief it would be all the better to watch the All Blacks win the Rugby World Cup.

The last time Kiwis had such gratuitous spending habits was in the mid-1980s, and we all know what stopped them in their tracks.

If you need any reminding just how precarious our property market is, just look at the comparison of wages and house prices produced by Spicers for its most recent Household Savings Indicators. In the United States, from 1960 to 2000 it took, on average, three times the average salary to buy a median-priced house. Now, it's 5.5 times. Here in New Zealand the median house price is currently 7.7 times the average salary. Cutting the spending isn't that difficult, providing you overcome, as financial planner and author Lisa Dudson of Acumen and moneytv.co.nz says, your myths, fantasies and excuses. "The technical [financial planning] stuff I can do in my sleep. It's more the psychology of it."

Let's face it, a flat screen TV isn't a necessity no matter how much we convince ourselves it is. Nor is a late-model leased car.

It might be going a bit far to suggest that people buy chickens to produce their own eggs (as one rival newspaper did recently), grow vegetables at home or knit woolly jumpers. But there are economies to be made - especially when it comes to debt on cars, consumer goods and just day-to-day entertainment and eating-out expenditure.

Those who simply can't weather a storm, or don't have a three-month emergency fund, need to be budgeting. There's a great book called Budget Wise, Dollar Rich by Anton Nadilo and Andrew Lendnal. But sadly, fewer people buy books about budgeting than they should. The big, bad B-word is just too scary for them. A quotation I discovered recently really put budgets into perspective: "A budget is people telling their money where to go instead of wondering where it went."

There is, of course, the argument that the erstwhile owners of the TVs piling up in our school hall live in one of Auckland's wealthiest suburbs and as a result have the money to buy these consumer goods - so why shouldn't they?

In some cases this may be true. But, says Matthews, some of his clients have all the trappings of wealth, but it's little more than a veneer. Three 50-something couples who have come to Matthews for advice in the past week turned out to have huge mortgages, other debt and very little equity.

Some have borrowed against capital gains on their properties and spent the equity on kitchens, bathrooms, overseas holidays and consumer goods, rather than holding on to it for a rainy day - such as a credit crunch - or for retirement.

Yet, one of the scruffiest individuals Matthews ever saw walk into his office turned out to have $15 million in cold, hard cash.

Staying solvent

* If the property market's on a knife's edge, those without cash buffers need to start spending less.

* Many property investors pay $100 to $200 or more a week to prop up their mortgages.

* The average Kiwi may be three weeks from bankruptcy if they lose their jobs.

* Cutting those consumer goods isn't as hard as it seems.

* Diana Clement is an Auckland-based personal finance and investment writer

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.
Save

    Share this article

Latest from Economy

Premium
Analysis

Inside Economics: Why do we need more migrants when 200,000 people are on the dole?

25 Jun 05:30 AM
Premium
Property

NZ's biggest new supermarket gets green light

25 Jun 03:01 AM
Premium
Opinion

Richard Prebble: How history warns against the Greens' fiscal ambitions

24 Jun 11:00 PM

Kaibosh gets a clean-energy boost in the fight against food waste

sponsored
Advertisement
Advertise with NZME.

Latest from Economy

Premium
Inside Economics: Why do we need more migrants when 200,000 people are on the dole?

Inside Economics: Why do we need more migrants when 200,000 people are on the dole?

25 Jun 05:30 AM

ANALYSIS: We already know what happens to NZ's economy when the borders are closed.

Premium
NZ's biggest new supermarket gets green light

NZ's biggest new supermarket gets green light

25 Jun 03:01 AM
Premium
Richard Prebble: How history warns against the Greens' fiscal ambitions

Richard Prebble: How history warns against the Greens' fiscal ambitions

24 Jun 11:00 PM
Premium
Most of Ōrākei retirement village to be demolished, new $336m village to rise

Most of Ōrākei retirement village to be demolished, new $336m village to rise

24 Jun 05:00 PM
Engage and explore one of the most remote places on Earth in comfort and style
sponsored

Engage and explore one of the most remote places on Earth in comfort and style

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP