True to their word, the crackdown started within the opening minute of the Warriors first-up trial win over Melbourne in Rotorua last Saturday, when hooker Jazz Tevaga was penalised for a sloppy play-the-ball.
The call may have been harsh as Tevaga was trying to untangle himself from a defender but the penalty made clear the need to play the ball properly.
By the end of the match, 19 penalties had been blown with many going against the team in possession as the match officials drew a line in the sand before the premiership gets underway on March 8.
"It's a pet hate of mine anyway," explained Kearney when asked about the scene and the flurry of penalties in the 20-14 victory over the Storm's second-stringers.
"It's just a lazy action. It's funny how that one sort of panned out.
"There was a directive that they were going to look at the play-the-ball but sometimes when they send out those directives there's not really much of a follow-through on it.
Kearney is waiting to see whether the referees pay equal attention to ensuring the markers are square at the play the ball.