A street in central Te Puke has been closed off as emergency services deal with a gas leak.

A fire communications spokeswoman said they were called to Beatty Ave about 11.25am to reports of the leak.

A contractor working in the area is believed to have ruptured a main, she said.

A reporter at the scene said there was a strong smell of gas in the area and firefighters had blocked the street off from Jellicoe St to Queen St.

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The rupture appeared to have happened in a footpath, he said.