Anthony Russo added that the success of Marvel as a franchise made it easier to make these kinds of changes.
Marvel Studios has consistently produced one box office hit after another; each of their films since the release of
The Avengers
in 2012 have grossed more than US$500 million ($739 million) worldwide, and two of them -
Iron Man 3
and
Avengers: Age of Ultron
- surpassed US$1 billion.
"I think this is a philosophy of Marvel, in success it becomes easier to take risks ... So I think that's very hopeful for all of us moving forward that bolder and bolder choices can be made," Russo said.
And the material for it is there; Marvel's expansive catalogue of comic characters had dozens upon dozens of lesser-known heroes and villains who all identify as LGBT.
And in the realm of better-known LGBT characters, many of them have already seen some screen time; X-Men's Mystique and Jessica Jones' Hogarth topping the list, though Hogarth is the only one to identify on-screen.
There are also alternate-universe versions of characters like Spiderwoman, Beast and Mr Fantastic who identify as LGBT in Marvel's comics.