NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Business / Companies / Freight and logistics

Tesla dethroned as EV sales boomed in final month of Clean Car Discount

Chris Keall
By Chris Keall
Technology Editor/Senior Business Writer·NZ Herald·
10 Jan, 2024 12:57 AM5 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Kiwis are rushing to get an EV before the Clean Car rebait is scrapped on December 31st. Video / Ben Dickens Focus Reporter / Chereè Kinnear

Sales of new EVs (electric vehicles) jumped 52 per cent in December (over December 2022) as the Clean Car Discount entered its final month.

The new Government scrapped the low-emission vehicle carrot - and the accompanying “ute tax” stick - with both phased out on the final day of 2023.

The figures were released as the Motor Industry Association (MIA), representing dealers, called on the Government to release more detail on the plan to charge EV owners Road User Charges (RUCs) from April 1 - which the AA says will cost the average electric vehicle owner around $1000 per year.

With total sales of 3362 (or 6880 if you include hybrids and plug-in hybrids), electric vehicles handily outsold petrol, diesel and LPG vehicles (a combined 1594) in the light passenger vehicle class as internal combustion engine buyers sat on their hands ahead of the January 1 changes.

Advertisement
Advertise with NZME.

That spike was expected, but there was a shake-up in the electric vehicle pecking order, with two keenly priced Chinese contenders: MG (now part of the state-owned SAIC Motor Corp) and BYD pulling ahead of Tesla - echoing a global trend that saw BYD pass Elon Musk’s firm in worldwide sales last year.

The MG 4 (from $46,990) was the biggest-selling pure battery electric vehicle (BEV) in December and the top seller in the new vehicle market overall, as it clocked up 623 sales.

Second was BYD’s Atto 3 with 429 sales, third was Tesla’s $67,900 Model Y (November’s top seller) on 358. The Atto 3 and Model Y also made the top five sellers overall.

Overall, registrations of new vehicles were 19.3 per cent lower than December 2022 as potential buyers of higher-emission vehicles sat on their hands as the “ute tax” entered its final days.

Advertisement
Advertise with NZME.

MIA chief executive Aimee Wiley told the Herald she expected a spike in higher-emission vehicle sales during the first quarter.

RUC shock

But Wiley said dealers were anxious about the potential impact of another pending development

Light EVs (under 3000kg) are set to lose their exemption from paying RUCs on March 31 (a move that both Labour and the National-led Government have supported as the Crown seeks to maintain around $2 billion a year in taxes and charges on light vehicle drivers as New Zealand’s fleet electrifies and revenue from petrol tax shrinks).

EV owners will be charged $76 per 1000km (the same rate applied to other non-petrol light vehicles; essentially diesel-powered cars).

The AA says the average motorist drives 12,000km per year, which means $912 in road user charges (RUCs) for electric car owners.

“I’m really concerned about that, to be honest. For many EV owners, it’s about the total cost of ownership,” Wiley said.

Pushing for clarity over ‘double dipping’

There’s also a practical issue, flagged by both the AA and the MIA: owners of plug-in hybrids (PHEV) could get double-taxed: paying RUCs by dint of being electric vehicles, but also petrol tax when they fill up at the pump.

Wiley has a potential solution: PHEV owners pay partial RUCs, but her organisation is wanting details from the Government over what kind of compromise or workaround it will pursue.

Advertisement
Advertise with NZME.

The MIA boss said she supported electric vehicle owners paying RUCs.

“They’ve had a free ride. It’s time for EV owners to pay their fair share,” Wiley said.

But dealers and consumers also needed clarity over how the new system would be implemented.

“We’ve been asking some questions about plug-in hybrids so there’s no double-dipping.” So far, the Government hasn’t delivered answers.

AA climate change spokesman Simon Douglas told the Herald there was a danger PHEV owners could “skip out” of paying RUCs altogether, due to the difficulty of tracking when they used petrol or electric.

Stay of execution?

Ahead of the election, then Transport Minister David Parker said officials were investigating ways to avoid double-billing.

“As part of this work, Cabinet will also consider extending the current light EV exemption date,” Parker said.

Through a press secretary, Transport Minister Simeon Brown told the Herald, “I’ve received advice on the Road User Charges exemption for light electric vehicles and I am currently considering this advice.”

Record year for EVs, now the hangover

Overall, 2023 was a bumper year for EVs, with total sales rising by a quarter to 21,036.

Remuera and other top-earning suburbs had the heaviest concentrations of electric vehicle buyers as the Clean Car Discount subsidy kicked into high gear (see table below).

The outgoing Government argued the discount also applied to used vehicles (albeit at a lower rate) and that it would ultimately help expand the second-hand EV market.

Wiley said dealers were nervous about the first two quarters of 2024, but she expected sales to “normalise” in the second half.

“I hope that with the removal of the CCD [Clean Car Discount] that we don’t go too far backwards in our low-emission vehicle sales,” Wiley said.

She said that Tesla’s Cybertruck and other electric ute options would make their way to New Zealand.

“They might not make it hear as urgently as if we kept the Clean Car Discount, but they’ll make it here.”

Ford says the electric version of its ranger ute will be on sale in New Zealand in early 2025.

Wiley noted that while the consumer-focused Clean Car Discount was scrapped on December 31, vehicle importers remained subject to the Clean Car Standard (CCS, introduced in 2022 and administered by NZ Transport Agency Waka Kotahi).

The CCS scheme sees an importer incur charges on higher-emission vehicles, but these can be cancelled out by credits for lower-emission vehicles over a 12-month period.

Chris Keall is an Auckland-based member of the Herald’s business team. He joined the Herald in 2018 and is the technology editor and a senior business writer.

Save

    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Latest from Freight and logistics

Freight and logistics

'It is a cash grab, plain and simple': 77% port fee hike sparks industry outrage

27 May 06:56 AM
Premium
Capital markets report

How Trump tariffs are clouding NZ's economic outlook

13 May 04:59 PM
Premium
Stock takes

Stock Takes: Will reporting season see the end of a bear market?

08 May 09:00 PM

Jono and Ben brew up a tea-fuelled adventure in Sri Lanka

sponsored
Advertisement
Advertise with NZME.

Latest from Freight and logistics

'It is a cash grab, plain and simple': 77% port fee hike sparks industry outrage

'It is a cash grab, plain and simple': 77% port fee hike sparks industry outrage

27 May 06:56 AM

The change may add $25m annually to costs during a cost-of-living crisis.

Premium
How Trump tariffs are clouding NZ's economic outlook

How Trump tariffs are clouding NZ's economic outlook

13 May 04:59 PM
Premium
Stock Takes: Will reporting season see the end of a bear market?

Stock Takes: Will reporting season see the end of a bear market?

08 May 09:00 PM
Inside NZ Post’s $250m facility transforming parcel delivery

Inside NZ Post’s $250m facility transforming parcel delivery

08 May 05:12 AM
Help for those helping hardest-hit
sponsored

Help for those helping hardest-hit

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP