'US market is a disaster': Why one Hawke's Bay exporter doesn't fear Trump's tariffs
'His strategy is to talk like an unhinged madman and then do a deal while you cower.'
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Latest from Fruit
The problem with New Zealand's new red kiwifruit export offering
Retaining a premium price in the future could be a problem, Zespri warns.
This cider was an 'act of desperation' - now it's NZ's best
Paul Paynter’s plum orchards fell into a 'watery grave and died' so he had to pivot.
No longer 'a ripper of a season' for kiwifruit
Kiwifruit growers' enthusiasm for a terrific fruit-producing season has been tempered.
Māori business leader Vanessa Hayes champions organic macadamia farming in NZ
Torere Macadamias leads New Zealand's industry growth with a 1000ha organic plan.
Yummy Fruit Company turns 50 amid cyclone recovery
John Paynter reflects on 50 years, noting 'I wouldn’t have changed too much'.
Zespri to hold new vote on expanding overseas kiwifruit production
It didn't work last time - but the global marketer claims significant support now.
NZ apple and pear revenue hits $2 billion
Future growth dependent on supportive economic and regulatory conditions.
Exports up, imports down as fruit trade with Europe booms
A leap in kiwifruit and apple exports helps narrow the trade deficit.
Behind the scenes at the Kiwifruit Breeding Centre
'It can take us 20 years to develop a concept.'
Zespri’s case against illegal gold kiwifruit planting goes to new court
'Pirated plantings' in global kiwifruit marketer's case.
The heart-healthy diet hardly anyone is talking about
New York Times: How the DASH diet can significantly lower blood pressure.
'Good opportunities': NZ blueberry growers get access to South Korea
South Korean consumers will have to pay a premium for the New Zealand fruit.
'Perfectly imperfect' fruit and vegetables provide a recipe for business success
Collaboration with restaurant Embra turned misfit pears into fine dining delight.
Generation after generation – 90 years of Wattie's in Hawke's Bay celebrated
'Who else loves their job like this after 22 years?'
Exports and imports both down, trade deficit at $2.2 billion
Kiwifruit exports helped stop the trade deficit from souring.
Lighten up: Healthy ways to sweeten your diet this spring
Spring brings an abundance of fresh, juicy fruit that can be the star of any dessert.
HortNZ calls on Kiwis to support local growers
Horticulture NZ has launched an awareness campaign called "Taste the Yakka".
The food packaging tricks we all fall for
From oranges in red net bags to noisy packaging, here's how brands maximise their sales.
How to stack your fridge and make food last longer
You might be reducing the shelf life of your bagged salads and soft fruit unintentionally.
Orange juice shortage hitting nationwide
Struggling to find your favourite chilled orange juice? You're not the only one.
Harrods selling peaches from nuclear disaster zone for $57
You can find them between a $319 melon and a $127 bag of grapes.
Why you should be adding more cucumber to your diet
A new social media trend is driving demand for cucumbers around the world.
Do you really need to wash your fruit and vegetables?
"For goodness' sake, you don’t wash your fruit and vegetables in dishwashers.”
Marine Parade fruit vendor unable to see feathered friends without car
'They have been waiting there every day for me', says Merrin Fairless.
These are the canned foods top chefs can't live without
Convenient, cheap and full of flavour, these are the cans all cooks need.
What's winter melon?
How much do you know about this versatile ingredient? Not a lot? Read on.
Why do we give our kids oranges at halftime in sports?
A deep dive into the origins of the sacred halftime tradition.
Editorial: Price of supermarket fruit and vegetables at crisis point
OPINION: When a single tomato costs $3, something has got to give.
Should you wash your fruits and vegetables in the dishwasher?
A viral TikTok hack has individuals using dishwashers to clean their fresh produce.
Crunching the numbers: How does a grocery shop compare to 2022?
What happens when the price at the checkout keeps rising but your budget does not?
From poison apples to superfoods: The evolution of tomatoes
New York Times: Tomatoes, once deemed toxic, are now considered a superfood.