The clerics are described as controversial, and one has extreme anti-gay views.
Listen: Bill Ralston on Early Edition with Rachel Smalley
Ralston said: "It is kind of a nightmare for a company like BMW...they are in for a storm here either way. They will get it in the neck from Sonny supporters and people who disapprove what Sonny is about.
"A large company like BMW is paranoid I suspect but it is ridiculous. You can't condemn someone because they have met someone who you or I don't agree with.
"For all we know he also knows someone who is a friend of Donald Trump. What kind of world do we live in?"