Each bat is handmade, meaning it's literally crafted by hand - no templates, no machines.
It's an extremely sharp blade, one slip could be disastrous, but having made more than 30,000 bats, James Laver knows what he's doing.
"I've written the basic specification on the bat to make sure I stay on track. If you get it slightly wrong it just doesn't work."
They produce at least 1000 bats a year with process that can take mere hours.
"You sort of learn in stages. Effectively you never take it a step too far, effectively you learn not to make mistakes."
After lots of sanding, they bind the bat's handle to give it support. And lastly, once it's labelled, they take the bat and give it a whack, a mallet is used to "knock in" the bat, hardening the Willow and creating a surface the cricket ball will shoot off.
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