“I think it’s got such a wide-reaching impact and so we’re just excited to ... use sport to enable them to continue all that they do here.”
She said Kick for a Cause had raised $46,000 in the past couple of years from events in Rotorua and Waikato “so we’re just looking to build upon that”.
Cobby said more than 50 players would play in the two matches – one men’s and one women’s.
Players were”prominent personalities within the local community” and “hometown heroes”.
They range from Olympians to school principals, a former semi-pro footballer to an explorer.
“They empty out their usual offices and boardrooms and classrooms and all the spaces that they normally occupy and instead come down to the football field and just have a fun, friendly but also competitive ... go at football.”
Kick for a Cause returns to Rotorua for its fourth year on March 22 at the Ngongotahā Football Club. Photo / Grace Klava Photography
Cobby said the majority had never played before, so were “stepping out of their comfort zones” for the cause.
“We have some experienced local players that jump on the field and help them and kind of keep the ball moving in the right direction.”
Each player was sponsored by a generous local business, with “tons” on board to support the event.
Cobby said last year’s event was an awesome and community-minded day.
The street was “filled with cars” and the sidelines “packed out”.
A couple of players even “recruited family members” to play for a minute or two and help with the goalscoring.
Cobby said the event welcomed donations and organisers were looking for volunteers. Those interested could contact Kick for a Cause Rotorua on its Facebook page.
More than 50 players will participate in the annual Kick for a Cause event. Photo / Grace Klava Photography
Rotorua Salvation Army community ministries manager Darnielle Hoods said Kick for a Cause was a powerful example of the community coming together “to support local whānau who are doing it tough”.
“Already this year, in just the first 40 days of opening our doors, we have supported 515 families with kai assistance, and another 545 families have come seeking help or advice around other supports.
“The level of need in our community right now is significant, and we see that reality every day.”
Hoods, who is set to take to the field on Sunday, said events such as Kick for a Cause made “a real difference”.
“They allow us to continue walking alongside whānau with practical support, dignity and hope.”
All gifts from the community were received “with deep gratitude”.