Will the Internet Mana Party succeed? To answer this question, one first has to define what success is.
To this end, Kiwipolitico blogger Lew Stoddart looks at what succeeding might mean from the view of the various players involved in What is success for Internet Mana?. For Dotcom,
Stoddart believes true success would be a support level of 10% or more, 'which would ruin almost everyone's coalition plans'. For others, the picture is more nuanced. Stoddart believes that victory of some sorts for Mana is almost guaranteed, as any gains beyond the single seat it already holds will be seen as a win. And even if the alliance fares poorly, Stoddart sees a future for at least Laila Harré: 'In the event that the Internet Party bring Harré only into parliament (four seats or fewer), or if Kim Dotcom withdraws his cash and the party structure is no longer found to be self-sustaining, it seems very likely that Harré would join Te Mana formally.'
In a must-read two-post series focusing on the Internet Party half of the alliance, minor party academic specialist Geoffrey Miller suggests why the coalition might succeed or fail. In the first post, Three reasons why the Internet Party might succeed, Miller cites the sheer level of resources being pumped into the party (both money and human) as cause for the Internet Party to be optimistic about its election chances: 'members should not necessarily be equated with activists. But for the Internet Party, the attraction of members will not so much be their financial wherewithal, but their boots on the ground and the hoped-for 'buzz' that their involvement will generate through word-of-mouth.'
Geoffrey Miller suggests that the leftwing front to the Internet Party is as much pragmatic as principled, writing that 'it is more likely to be a market-driven, rather than Marx-driven vehicle.' But he also argues that the Internet Party's name and novelty-factor may be assets in themselves - the Internet Party name 'is simple, ostensibly neutral and unlikely to ruffle the feathers of voters on its own, in the way that calling the party the 'Left Party' or the 'Civil Liberties Party' might have done...In effect, the Internet Party name was and still largely is a blank canvas, on to which voters can project their own views'.
In the second post, Three reasons why the Internet Party might not succeed, Miller looks at the risks side of the ledger. He believes that the Internet Party runs the risk of ideological inconsistency: 'It would be wrong to totally ignore the idiosyncrasies of a party founded and funded by a wealthy foreigner, peddling a grab-bag of technology-driven and ostensibly left wing policies, all the while being wedded to a Maori nationalist movement for the sake of expedience'.
Of course, a wider interpretation of success could include more than just the Internet Mana Party gaining representation in Parliament. Lew Stoddart believes that simply putting its policies on the campaign agenda - and thereby potentially influencing other parties - may be an achievement of the new party: 'There are significant areas of ideological overlap, such as the flagship Internet Party policies of free tertiary education, withdrawal from the TPPA, severe constraints on the GCSB and other security and intelligence services, and - less popular with Hone Harawira than with his voters - the decriminalisation of marijuana. These are debates worth having, and we will be better off for having had them, whether the major parties want to or not'.
Taking an overall balanced view of the Internet Mana Party's prospects is Herald commentator John Armstrong, who argues: 'It can no longer be dismissed as a rich man's indulgence doubling as a potential, but still unlikely lifeline for Dotcom to escape deportation. The party's competitors claim they will not lose votes to Internet Mana - and then posit theories as to why their rivals will. They cannot all be right. It is too soon to say whether the game has changed - and how' - see: Internet Mana best taken seriously.
Can money buy success?
In another post, Lew Stoddart looks at the 'cost per vote' track-record of parties in the past and on this basis considers it likely that 'Internet MANA would get 2-3% for $3 million. That would mean per-vote spending of around $50, far higher than any of the parties in 2011, on a par with the unelectable outliers in 2008. I still think that's the most likely outcome' - see: Doubloons.
Also looking at the role of Dotcom's money in the deal, Herald commentator Brian Rudman warns that accepting Dotcom's money implies a quid pro quo: 'Laila Harré, the newly appointed leader of the Internet Party, Mr Harawira, her Mana Party equal, Pam Corkery, the press officer, and the others who are poised to join the Dotcom-backed party...are all proclaiming they will be unsullied by the $3 million that has brought them together. Yet I can't help recalling a quote my colleague Fran O'Sullivan attributes to banker Michael Fay. He lived by the golden rule - "he who owns the gold, rules". This is the same Michael Fay, remember, who reportedly contributed up to $2 million into Labour Party coffers before the 1987 election in gratitude for the Rogernomics reforms of the previous three years' - see: Real cost of Dotcom alliance remains to be seen.