In a statement released to the Herald, Lauren Quaintance, Sky’s chief media and data officer, said, “Our new free-to-air channel, Sky Open, enables Sky to create a bold and distinctive channel identity, connected to our family of Sky platforms and channels.
“This new look encourages existing and new audiences to open themselves up to a world of sport and entertainment, both local and international. Sky Open is a key part of Sky’s strategy to deliver superb content to New Zealanders in ways that work for them.”
As well as airing the Rugby World Cup’s opening match and final match live, Sky Open viewers will be treated to some captivating shows, films and documentaries including investigative journalist Bryan Bruce’s latest documentary The Food Crisis and the second season of Pax Assadi’s award-winning comedy Raised By Refugee as well as the second season of HBO’s New Zealand-filmed pirate comedy Our Flag Means Death.
Sky Open is able to be used in conjunction with on-demand through Sky Go.