When TVNZ first announced they were dipping their toes into the dark arts of "influencing" with a reality show starring Iyia Liu and Edna Swart, more than a few eyebrows were raised – and not just because of its set-your-teeth-on-edge title, BossBabes.

Shot and edited in the mould of Keeping Up With The Kardashians, the OnDemand-only series promised to follow the day-to-day lives of Liu, 25, and Swart, 29, as they pushed their respective businesses – some of which have had their fair share of negative headlines.

While Liu first came to widespread attention after convincing reality TV superstar

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