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Home / Business

To infinity and beyond: Boom time for space startups like Rocket Lab

By Erin Woo
New York Times·
7 Jul, 2021 08:40 PM8 mins to read

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Rocket Lab launch of the Electron rocket from the Mahia Peninsula, March 2021. Photo / Supplied via Rocket Lab

Rocket Lab launch of the Electron rocket from the Mahia Peninsula, March 2021. Photo / Supplied via Rocket Lab

Advancements in space technology and new means of financing are driving a flurry of investor interest.

When Lisa Rich held a call with investors in March to raise money for Aurvandil Acquisition, a company that buys startups focused on space technology, her goal was to bring in several million dollars.

Rich, a member of Aurvandil's board, almost reached her goal within an hour.

"That just doesn't happen," she said, laughing.

Richard Branson is scheduled to fly to space Sunday, on a ship built by his company Virgin Galactic. Jeff Bezos, who stepped down as Amazon's chief executive Monday, is set to take a spaceflight about a week later, in a spacecraft built by his company Blue Origin. And Elon Musk's SpaceX company has a deal with the National Aeronautics and Space Administration to land Americans on the moon.

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But moguls are far from the only people with their eyes to the skies.

Investors are putting more money than ever into space technology. Space startups raised more than US$7 billion ($9.9 billion) in 2020, double the amount from just two years earlier, according to the space analytics firm BryceTech. That trend is continuing this year, said Carissa Christensen, BryceTech's chief executive.

The largest deals are going to companies that launch rockets into space, like SpaceX and Relativity Space, which announced US$650 million ($926 million) in new money last month, a day after Bezos declared that he would fly to space.

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But startups in every sector of the space industry — including launch and satellite communications, human life support, supply chains and energy — have investors' attention. Astranis, a satellite internet company, closed a US$280 million ($399 million) deal in April. Axiom Space, which aims to build the first commercial space station, raised US$130 million ($185 million) in February.

"I've never seen a market like this, ever," said Gabe Dominocielo, a co-founder of Umbra, a startup that develops satellites designed to take pictures regardless of weather or light conditions. "Since last year, the amount of phone calls I've received — as a startup, typically, the startup is typically making a phone call to an investor. Now it's completely the reverse."

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The Astra factory in Alameda, California. The startup is building smaller rockets for more frequent launches. Photo / Cayce Clifford, The New York Times
The Astra factory in Alameda, California. The startup is building smaller rockets for more frequent launches. Photo / Cayce Clifford, The New York Times

The boom, many executives, analysts and investors say, is fuelled partly by advancements that have made it affordable for private companies — not just nations — to develop space technology and launch products into space.

Thanks to technology developed for mobile phones, for example, startups like Planet can afford to build and deploy satellites that can image the entire Earth every day. And analytical abilities enabled by machine learning, artificial intelligence and cloud computing have increased the demand for the data those satellites produce.

"You can do a lot more with a smaller satellite and launch many more of them," said Mike Safyan, a vice president at Planet, "which ends up enabling new types of missions that you couldn't do if you're just building one satellite the size of a school bus that has very expensive space-specific technology."

Chris Kemp, the chief executive of Astra, in the former Naval Air Station Alameda test tunnels, which were repurposed for his company. Photo / Cayce Clifford, The New York Times
Chris Kemp, the chief executive of Astra, in the former Naval Air Station Alameda test tunnels, which were repurposed for his company. Photo / Cayce Clifford, The New York Times

Also, satellite companies can now pay to have their technology hitch a ride on a rocket, greatly lowering their economic barriers. For example, if a rocket has a 500-kilogram capacity and the primary payload is 300 kilograms, another company can use 200 kilograms.

Astra, a startup founded in 2016, wants to make it even easier to go to space by offering smaller, more frequent launches — positioning itself as a building block of the space industry similar to cloud computing's role in enabling web startups. The company is competing in the small launch market with other and more established startups like Rocket Lab but hopes to stand out by aiming for even smaller and cheaper launches.

Astra has scheduled its first launch with a payload for this summer and has 50 launches under contract, including for Planet and Nasa.

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"Astra is there filling in this gap in the market where you have hundreds of these companies, they all have new technologies they're developing, and you don't want to wait until next year when SpaceX can get you there," said Chris Kemp, Astra's chief executive. "Even if it's free, even if SpaceX paid me money to wait a year, the value of being able to get to space next month is incredibly valuable to a startup that's burning millions of dollars a month."

"The value of being able to get to space next month is incredibly valuable," Kemp said. Photo / Cayce Clifford, The New York Times
"The value of being able to get to space next month is incredibly valuable," Kemp said. Photo / Cayce Clifford, The New York Times

SpaceX is also working on another milestone: rockets like Falcon 9, which has a reusable booster, and Starship, which is designed to be fully reusable. In May, SpaceX successfully launched and landed its latest Starship prototype for the first time.

"The ability to reuse something and make it consistent and reliable is transformative in the space industry," said Rich, who is also a founder of Hemisphere Ventures, which has invested in space companies since 2014, and a founder and the chief operating officer of Xplore, a company designing orbital missions.

The latest wave of deals has also been driven in part by a spate of special purpose acquisition companies like Rich's Aurvandil. The sole purpose of these publicly traded shell companies, known as SPACs, is to buy one or more private companies. They have been one of the financial world's hottest trends over the past year.

From the startup's perspective, merging with a SPAC is an efficient way to raise large sums at an earlier stage. It also changes the calculus for investors.

Some investors shied away from space startups in the past because the technology often takes much longer than software, like a social media service or an app, to develop and generate revenue.

"If you're in a software company and you deploy an app and it doesn't work, you just spin up a new app. That failure maybe cost a month or two months of time," Dominocielo of Umbra said. "If you have a satellite, you're spending just millions of dollars, and if that satellite fails, you've lost years."

Peter Forbes working on parts at Astra. Photo / Cayce Clifford, The New York Times
Peter Forbes working on parts at Astra. Photo / Cayce Clifford, The New York Times

But SPACs allow companies to go public earlier than a traditional initial public offering, giving investors an opportunity to cash out much earlier. The value of the public company is often based in part on growth projections rather than actual revenue.

Ten companies in the space industry have announced plans for a SPAC merger, including seven in 2021. Planet and Astra are among the seven. On Wednesday, Planet announced a merger with dMY Technology Group IV that is expected to raise US$434 million ($618 million). The merger with Holicity will infuse Astra with about US$489 million ($696 million) in cash, allowing it to expand fast enough to keep up with what Kemp calls "absolutely insatiable" demand.

"When you get to the point where you need half a billion dollars of capital to build a rocket factory, then you have to go public because you're beyond the venture stage of financing," he said. "That's where the SPACs really play well."

Astra began the merger process in December and went public on Nasdaq last week.

In total, US$3.9 billion ($5.5 billion) has been raised through the nine SPAC deals, and the companies have a combined enterprise value of US$20 billion ($28.5 billion), according to Christensen of BryceTech.

Cradles for holding the rockets during assembly. Photo / Cayce Clifford, The New York Times
Cradles for holding the rockets during assembly. Photo / Cayce Clifford, The New York Times

Investors, founders and analysts expect the space industry to continue to expand rapidly. Morgan Stanley estimated that space will be a US$1 trillion ($1.4 trillion) industry by 2040, up from US$350 billion ($498 billion) in 2020.

Christensen said increased government contracts, both for research missions like Nasa's Artemis moon program and for military and national defense purposes like the Space Force, are expected to continue to drive industry development. Others see commercial space travel as the "railroad" that will catalyse mass access to the final frontier.

"Everyone's sort of waiting to see if Elon can pull off Starship," said Rick Tumlinson, a founding partner of SpaceFund, a venture firm. "And then there'll be a lag time when he actually starts flying, when people get businesses and the stuff they want to fly together and the funding, so there'll be this bump that occurs in, I would say, three years.

"It's like the week before the internet for us," he said.

This article originally appeared in The New York Times.


Written by: Erin Woo
Photographs by: Cayce Clifford
© 2021 THE NEW YORK TIMES

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