While most access the white sand and turquoise blue water by following the hidden rainforest boardwalk, others jump in their car and hit the dirt road until the southern beach entry point is reached.
4WDs can head onto the sand at the southern end of the beach next to Smiths Lake, which is a perfect spot for fishing or to enjoy some calmer water with the kids.
While the region has long been popular with Sydneysiders keen to catch some waves at Boomerang Beach or take a nude dip at Shellys, the unspoilt environment cuffed by sandy streets and palms as far as the eye can see sets the region up as the perfect holiday locale.
With three national parks in the region β Booti Booti, Wallingat and Myall Lakes β if the beach isn't your calling, the hikes will be sure to impress.
On TripAdvisor, Cellito alone boasts dozens of five-star reviews, with some even describing it as one of the most amazing beaches on Australia's east coast.
However that crown, according to Instagram still belongs to Bondi Beach.
In a new study released this month, LuxuryHotel.com analysed Instagram hashtag data and the length of the world's most popular beaches, to find the 10 beaches with the highest 'posts per metre'.
The study found that Paradise Beach, located in Phuket, Thailand was the most Instagrammable beach while famed Bondi Beach came in fourth on the list.