SAN DIEGO - The latest endorsement deal in Tiger Woods' camp belongs to his caddie, New Zealander Steve Williams.
Williams, who races cars back home when he is not on the bag for the world's No 1 golfer, has signed a deal with Valvoline to wear its logo on his sleeve
during golf tournaments.
Valvoline is his primary sponsor on the racing circuit.
"It will be good exposure for them," Williams said. "And it's good to be associated with a company that is synonymous with racing."
That begs the question: Is he a caddie who races cars on the side, or a racing driver who moonlights as a caddie?
"I treat each of them seriously," Williams said. "I love to caddie and I love to race cars, and I give each of them my undivided attention when I'm doing them."
He said Woods and Nike had approved the deal, and he would continue to wear Nike hats.
Williams, who races saloon cars in New Zealand, won three major races during his two-month break while Woods recovered from knee surgery, but he is ineligible for the season points race.
"You have to be there every week for that," Williams said.
"I have two cars in two classes, so I just pick the best races."
He started caddying for Woods in 1999, and has been on the bag for 31 of his 41 wins worldwide, including seven of his eight majors.
- NZPA
