"My job is to make sure I do the best with them [my clients]. If people say I am bad at my job, or they are badly advised it does not matter."
Upon reading that, and having also noted the remarks of those close to the agent earlier in the week communicating a similar message, Liverpool decided there was little point proceeding with the planned talks.
It remains to be seen when the next meeting will take place given the escalation in tensions between both parties. It was Ward who initiated the scheduled talks, but no sooner was the date in the diary than it became clear the intention was to drive a further wedge between Sterling and the club.
Until Tuesday, Liverpool had no preconceptions about his intentions, aware of Sterling's unrest but hopeful he would eventually agree to the deal worth 100,000 a week that was offered earlier this season.
Instead, Ward has made it known he is in the process of engineering a transfer, no matter what it takes. The entrenched positions offer little prospect of a swift resolution.
In the meantime, several clubs are letting their interest in Sterling be known, including Manchester United - who have contacted Liverpool - Manchester City, Arsenal and Chelsea.
"I am not worried. Worried is making a decision not knowing what is going to happen," Ward was also quoted as saying in the contentious interview. "Every Premier League club will make a bid for him."
Liverpool want at least 50 million for Sterling, a fee that may be beyond his suitors, who are also preparing an eye-watering 200,000-a-week salary. Sterling currently earns 35,000 on a contract that runs until 2017.
Sterling's desire to leave has prompted criticism from supporters, former Liverpool players and numerous ex-professionals.
He also has his sympathisers, but it is the manner in which the dispute is being handled rather than the player's ambitions that has caused most condemnation from day one.
Former Liverpool vice-captain Jamie Carragher criticised Sterling and his agent's conduct since revelations surrounding his wage demands entered the public domain.
He reasserted those concerns in his role as a television pundit on Monday evening.
That sparked a furious response from Ward.
"Carragher is a knob. Everybody knows it," he said. "Any of the criticism from current pundits or ex-Liverpool players - none of them things matter to me. It is not relevant."
Liverpool must now decide if Sterling is in the right frame of mind to face Stoke City tomorrow, when he is sure to be subject to further criticism from Liverpool fans.
Rodgers also faces the pending issue of a season review which will be critical to establishing how he repairs the damage of the last eight months of the season.
In many ways, that is far more significant than Sterling's future.
The distraction of the last 72 hours has shifted attention from how important the final game - and Rodgers' meeting with Fenway Sports Group president Mike Gordon - is.
Liverpool at least had some good news yesterday when Jordon Ibe signed his new five-year contract.
"Liverpool are a great club and I like the philosophy here," said Ibe. "I'm enjoying it - I've just been brought into the first team and I've enjoyed the games I've played in."
Defender Jon Flanagan, who is injured, has also signed for another year.
