New Zealanders are famously generous, but the charitable sector is feeling the squeeze. Forsyth Barr’s Head of Philanthropy Simon Bowden joined Ryan Bridge on Herald Now to discuss how charities can survive – and thrive – in a tougher economic climate. With cost-of-living pressures dampening donations and falling term deposit rates eroding income, many organisations are facing hard decisions. Bowden explains why diversification and governance are crucial for long-term sustainability, suggesting charities explore a broader mix of investments – such as bonds or managed funds – while ensuring trustees have the right structures and advice in place. He also highlights a major opportunity on the horizon: the $1.6 trillion intergenerational wealth transfer expected by 2050. To benefit, charities must deepen relationships with supporters and build trust so they’re part of donors’ legacies.