The commissioner told the Herald he was looking forward to changes under the Alcohol Reform Bill, which will be passed this year.
"We need to get very much in sync with the licensing organisations and they need to listen to the police."
Mr Marshall said alcohol was a serious issue for police, especially during weekends.
"When I joined the police, the bars would close at 10 o'clock at night, and [in] the morning the police had reclaimed the streets.
"Now it's 24 hours and the [police] staff are working an awful lot harder in the context of alcohol."
The commissioner also commended the "one-way door" policy in the bill. Under the policy, which has already been voluntarily implemented by some Auckland drinking spots, bars close their doors at 2am. Those inside are allowed to remain, but no new customers are let in.
"Certainly the one-way approach worked well in other districts [as is] anything that [enables] the people involved in management working at these bars to actually control the situation, to take the initiative and not wait for us to come," Mr Marshall said.
"Because by the time we get there, it's too late. And it's not going to be a happy ending."