Supersize SME podcast: Episode Six

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Mike Hosking welcomes you to Supersize SME – a slick, bite-size podcast jam-packed with hot tips for growing your business from New Zealand's best-known entrepreneurs and business leaders.

Brought to you by Newstalk ZB and BNZ.

Episode Six: Knowing Your Customer.

'Knowing your customer' is a mantra of good business. It's easy to say but hard to do well. Hear from Roger Holmes (Stolen Rum and Serious Popcorn), Amber Coulter (TRA - The Research Agency) and Sam Stuchbury (Motion Sickness) on how to get to know your customer better and why it's critical to grow your business.

Listen here, or click on the links to download. To download from itunes click here. To download from iHeartRadio click here.