"As a frontline officer, I was often shocked at the level of violence inflicted on women and children and the damage it caused to families," he said.
"The long-term social costs of family violence are well established, which is why police are working with our partner agencies, men, wh?nau, and communities with the aim of ensuring all women and children are free from violence, fear and intimidation."
"While it is White Ribbon day (today), it is every day, in every month, every year, that we as a society must be proactive to promote and build safer families for everyone," said Mr Bush.
Read more:
• Shining a light on violence
To find out more, visit: whiteribbon.org.nz