Despite their efficient efforts, a Central Fire and Emergency spokesman said no sooner had the crew arrived than they were sent off after securing the car with security tape.
A police spokeswoman said officers from Gisborne were called to the scene just after 6am after a report of a car overturned in a drain.
The car had been abandoned and the driver nowhere to be found.
Officers were making area inquiries and organising a tow truck.
Meanwhile, a local woman commented on the post that it was her car in the photos and it had been stolen from her driveway hours earlier.
"Pretty bummed for me and my baby. This car was a Christmas gift to me from my gorgeous fiancé in 2017. Done me well this car, and got me near and far and she knew whoever was behind the wheel last night wasn't its rightful owner!"