Hackers streamed pornographic video for several hours. Video / Supplied
An Asics store manager has apologised and says a full investigation is under way after pornography appeared on large TV screens above its Auckland central shop.
A spokeswoman at Asics head office has also confirmed the company has contacted police and Netsafe over the incident.
The store manager, who gavehis name only as John, said the incident happened because of a cybersecurity breach - he was "100 per cent sure" the explicit videos had not been uploaded by one of his staff.
"Screens were immediately turned off to the units immediately when they turned up for work on Sunday. Clearly this is an embarrassing situation, and Asics has apologised through our website and also by email to our customer database."
Tanya Lee, a mother who was on her way to breakfast with her 7-year-old son said the content was "totally inappropriate and offensive".
"I took a second look because I just couldn't believe what I was seeing," she said.