NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / New Zealand / Politics

Winston Peters defines ‘woke virtue signalling’, invokes Dame Whina Cooper in Treaty approach

Michael  Neilson
By Michael Neilson
Senior political reporter, NZ Herald·NZ Herald·
27 Nov, 2023 04:21 AM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Winston Peters speaks about being Deputy Prime Minister and Minister of Foreign Affairs. Video / Mark Mitchell

Freshly-minted Deputy Prime Minister Winston Peters has engaged in a testy first press conference in the role in which he offered his definition of “woke virtue signalling” and invoked the late Māori land rights activist Dame Whina Cooper in defending his approach to the Treaty of Waitangi.

The veteran politician and NZ First leader was officially sworn into the role this morning, which he will hold first in a novel timeshare arrangement with Act’s David Seymour split in two over the three-year term, as part of the new coalition Government with National and Act.

It is his third time to hold the deputy role - the first was under a National-led Government between 1996 and 1998 and then under Labour from 2017 to 2020.

Speaking shortly after the ceremony at Government House in Wellington, Peters said it was a time for “immense gratitude” for their supporters as there were many people who thought the party, booted out of Parliament in 2020, wouldn’t make it back.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

It wasn’t long before the tone shifted as Peters first objected to being to ask move closer to the microphones, before at several points throughout the press conference attacking the journalists and their organisations rather than answering the questions themselves.

Deputy Prime Minister Winston Peters. Photo / Mark Mitchell
Deputy Prime Minister Winston Peters. Photo / Mark Mitchell

Peters was asked if he thought race relations in New Zealand would strengthen, given policies agreed to under the new coalition Government around removing references to the principles of the Treaty of Waitangi and Act’s policy for a referendum on the issue in its first stages - something new Prime Minister Christopher Luxon himself has called divisive.

“They’ll be based on thing called equality,” he said, before referencing Cooper and her Land March in 1975 that he said he was involved in.

“She said in 1990 that we signed the Treaty so that we could have a country where everybody was equal. That’s always going to be the Treaty.”

Advertisement
Advertise with NZME.

Peters was also asked about the agreement struck between New Zealand First and National that included requiring public service departments “have their primary name in English, except for those specifically related to Māori”.

It also included a requirement that “public service departments and Crown entities... communicate primarily in English”.

Asked if that would extend to the national museum Te Papa, he said it wouldn’t as it’s a “museum with a historic name”.

Deputy Prime Minister Winston Peters during a testy exchange with journalists after the swearing-in ceremony at Government House, Wellington. Photo / Mark Mitchell
Deputy Prime Minister Winston Peters during a testy exchange with journalists after the swearing-in ceremony at Government House, Wellington. Photo / Mark Mitchell

He was then asked about his numerous comments to “end woke virtue signalling in policies”, and provide a definition.

The term might be new, but as the Herald recently reported Peters has a long history of bucking against what he now calls “woke virtue signalling”. Back in the 2000s, he said journalists questioning his use of the phrase “two Wongs don’t make a white” were the self-appointed “Nazi politically correct police.”

“Woke means like a lot of you, you woke up yesterday thinking you know a lot more than the rest of us, and got a greater sense of consciousness about these issues,” said Peters today.

On Māori issues, he said like himself many campaigning now were “never there at the start”.

“Never known what it was like to fight against former governments, bring land cases, and go to the wire without funding to make sure win and after 16 years finally win.

“And to see somebody like Whina Cooper at one of those protests saying... I am going to have a Māori land march. I was at the beginning of all those things based on the law, not some new fangled view of the Treaty of Waitangi.”

Peters indeed first made a name for himself acting on behalf of his iwi, Ngāti Wai, successfully battling a plan in the 1970s to turn its coastal land into public reserves.

Advertisement
Advertise with NZME.
Act leader David Seymour (left) looks on as Christopher Luxon is sworn in as Prime Minister at Government House, with Deputy Prime Minister and NZ First leader Winston Peters in the foreground facing Luxon. Photo / Mark Mitchell
Act leader David Seymour (left) looks on as Christopher Luxon is sworn in as Prime Minister at Government House, with Deputy Prime Minister and NZ First leader Winston Peters in the foreground facing Luxon. Photo / Mark Mitchell

Peters, who will also be Foreign Minister, said he was getting a briefing today on the portfolio but intended to travel much more than under the previous Government, with a strong focus on the Pacific.

“It’s rather sad that because of the way the election shaped up, we didn’t make the Pacific Islands Forum this year.

“But these areas are critical to our country’s future. And so I have got to make sure first of all, I have got the budget secured, all commitments going forward secured.

“And I’m having a briefing this afternoon to find out where we are.”

Save

    Share this article

Latest from Politics

Premium
Opinion

Fran O'Sullivan: Luxon faces high-stakes balancing act on global stage

13 Jun 09:00 PM
Premium
New Zealand|politics

New solar rules to cope with four-seasons-in-a-day weather

13 Jun 07:00 PM
Premium
Opinion

Thomas Coughlan: What if Dame Jacinda Ardern were just an ordinary leader?

13 Jun 05:00 PM

It was just a stopover – 18 months later, they call it home

sponsored
Advertisement
Advertise with NZME.

Latest from Politics

Premium
Fran O'Sullivan: Luxon faces high-stakes balancing act on global stage

Fran O'Sullivan: Luxon faces high-stakes balancing act on global stage

13 Jun 09:00 PM

PM Christopher Luxon will meet Xi Jinping in Beijing before attending the Nato summit.

Premium
New solar rules to cope with four-seasons-in-a-day weather

New solar rules to cope with four-seasons-in-a-day weather

13 Jun 07:00 PM
Premium
Thomas Coughlan: What if Dame Jacinda Ardern were just an ordinary leader?

Thomas Coughlan: What if Dame Jacinda Ardern were just an ordinary leader?

13 Jun 05:00 PM
Premium
Simon Wilson: Auckland housing, Wayne Brown’s big plan and the silliness of the new speed rules

Simon Wilson: Auckland housing, Wayne Brown’s big plan and the silliness of the new speed rules

13 Jun 05:00 PM
The woman behind NZ’s first PAK’nSAVE
sponsored

The woman behind NZ’s first PAK’nSAVE

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP