It's as much a staple of New Zealand sweet confectionary as pineapple lumps and spearmint leaves, but the marshmallow Eskimo has been deemed offensive to native Canadians and may require a makeover.

Canadian tourist Seeka Lee Veevee Parsons, 21, an Inuit of the Nunavut Territory in Canada, was shocked when she found the lollies for sale last week, saying they are an insult to her people.

The word Eskimo was unacceptable in her country and carried with it negative racial connotations, she told the Taranaki Daily News. The correct term was Inuit, Ms Parsons said.

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