'Mow a message' to Team NZ taking off

Grassroot support for Emirates Team New Zealand is appearing on lawns across New Zealand. Photo / Facebook

Ride-on lawnmowers and weedwhackers are the writing tools of choice for Emirates Team New Zealand fans keen to see Kiwis bring home the America's Cup trophy.

Giant "Go ETNZ" messages have been appearing on lawns and fields around Auckland.

It started with Matakana Botanicals, which supplies the America's Cup crew with sunscreen and lip balm.

Manager Danvers Devereux challenged his neighbours to "mow a message" for the team.

And they took up the call, jumping on their lawnmowers to write good wishes that are visible from high in the sky.

A video of the messages was posted on Facebook, just after theshocking pitchpole capsize on June 7, with Team New Zealand's catamaran flipped before crossing the starting line.

"After days like [Wednesday], motivation is never low at Emirates Team New Zealand," the team responded on Facebook. "But these messages sure bring a bit of extra inspiration and a smile to the team! Keep mowing."

Devereux said it was "fantastic" to have the support from neighbours, and called on more Kiwis to mow messages for Team New Zealand into their lawns.

Now another company has taken him up on the challenge, mowing messages in the grass at Bayswater Marina, Pineharbour Marina and Hobsonville Marina.

Bayswater co-owner Paula Herbertsaid "To Grant Dalton and the team we wish you all the very best, bring the cup home and go Emirates Team New Zealand".

Drone footage swoops over the water, capturing waving flag-holding supporters on the wharves and stunning images of Auckland Harbour.

That video has had more than 30,000 viewssince it was posted on June 2.

The social media response has been so positive it's spurring the Viaduct Harbour company to film their own support message in response.