Three days, 400ha of privately owned proving ground, 30km of compact snow tracks, and a lucky handful of owners, dealers and writers from Australia and New Zealand let loose in $3.5 million of C63 AMG sedans, coupes and wagons.
Each is showroom-standard, bar these Continental ContiWinterContact TS 810 Sport tyres, a standard fitment for winters in Europe's far north.
These are extreme conditions. At sub-zero temperatures you cannot get heat into brakes and rubber, though we'll work the diffs and steering racks pretty hard - and the tyres, that vital link between car and snow.
Three things make them special. Treads scored by slits to distort when stressed, creating edges that dig in. Malleable sidewalls to increase the contact patch, with a softer compound that remains flexible below 7C, when standard tyres harden. And a wide, deep tread to pack snow in. Because every snowflake is unique, they interlock, hence snowmen and snowballs. The tread holds snow to create snow-to-snow friction for grip, albeit tenuous grip, for it's lost the moment you hit ice.
We're told winter driving is about being prepared, with snow tyres; about slowing down as mistakes happen faster at speed. Even 70km/h feels insane in these conditions.
Look ahead, double the stopping distance and brake early, drive smoothly, avoid simultaneous steering and braking, understand where drive is applied - and learn how to control a skid.
We'll drive with the traction control off, learning to skid, regain control, then lose it deliberately when, where and for however long we want to using the spinning rear wheels to steer us.
With insufficient spin we just accelerate, and when things inevitably turn pear-shaped the result is very lurid indeed. I suspect I feature large on the bloopers reel ...