Prime Minister Jacinda Ardern says the Government has a duty to inform Kiwis what support is available through the 'Unite for the Recovery' campaign. Photo / Mark Mitchell
Prime Minister Jacinda Ardern says the Government has a duty to inform Kiwis what support is available through the 'Unite for the Recovery' campaign. Photo / Mark Mitchell
Prime Minister Jacinda Ardern is defending the taxpayer-funded "Unite for the Recovery" campaign and says the Government has a duty to tell Kiwis what support is available "here and now".
Her comments come after Act party leader David Seymour demanded the ads end when New Zealand enters the pre-election periodon Friday.
The shift from the health response to "Unite for the Recovery" meant the campaign was promoting the Labour-led Government's own strategy and programmes, he said.
Act Party leader David Seymour says the 'Unite for the Recovery' campaign could be construed for political. Photo / Mark Mitchell
Ardern told RNZ this morning the campaign would continue beyond Friday as the Government had a duty to inform businesses and New Zealanders what support was available.
"We have to continue to make sure that even if there's an election on, people know about the support available here and now. It's our job to make sure people know about that."
The campaign was developed based on feedback from the business community that the Government needed to encourage Kiwis to support and buy local, Ardern said.