NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / New Zealand

Covid 19 coronavirus: Steve Braunias - Historic day the nation finally quit baking

Steve Braunias
By Steve Braunias
Senior Writer·NZ Herald·
28 Apr, 2020 05:00 PM3 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

George Pohio serves a hungry customer at the Taradale McDonald's drive-through. Photo / Hawke's Bay Today

George Pohio serves a hungry customer at the Taradale McDonald's drive-through. Photo / Hawke's Bay Today

Steve Braunias
Opinion by Steve Braunias
Steve Braunias writes for the Listener and Newsroom.
Learn more

COMMENT:

What a day. What a happy day, what a great day of happy meals — the first day of freedom from the joyless confines of alert level 4 lockdown will go down in history as one of the greatest days in the history of the New Zealand appetite.

Alert level 3 has given us back the best food there is: Fast food, assembled by some humans and many robots in the sweatshops of the franchise kingdom.

McDonald's, KFC, Texas Chicken, Domino's ... all the glittering names, all back in business yesterday.

Advertisement
Advertise with NZME.

A nation rejoiced. A nation filled its boots. A nation finally quit baking.

There have been very, very few heartening or beautiful photographs of New Zealand life these past five mean weeks but the images of cars lining up in the 5.30am dark at McDonald's drive-throughs were like gazing at works of art. Bravo to those heading the queue. Their story will be passed down through generations: "Granddad, tell us about the time you were the first man in New Zealand to order a Big Mac after the time of plague and thus symbolised the restored hopes of the nation."

The rest of us waited for the national stagecoach — Uber Eats — to bring the happiness to our doors. I spent the whole day eating fast food. It's the best I felt since I was in my pomp as the man who ate Lincoln Rd, in 2016, when I ate at each and every one of the 55 food joints on that golden stretch of road in Henderson.

This time, I was Mohammed; the mountain came to me, with its dainty little parcels in brown paper bags.

Advertisement
Advertise with NZME.

For breakfast, a Bacon and Egg McMuffin with Hash Browns. What delicacies! And what a dreamy psychic state. To eat McDonald's is to experience the memory of every McDonald's meal you have ever eaten. They all taste the same; they all return you to a kind of virtual reality, like The Matrix, where there is no such thing as time and space, only an endlessly repeated pattern of a Bacon and Egg McMuffin with Hash Browns.

Also, it's an awesome meal. For lunch, a Thai chicken wrap and a Tank C (pineapple, lemon, orange) drink from Tank.

Discover more

Lifestyle

Steve Braunias: My friend Mary has died. She was 99.

24 Apr 05:00 PM
New Zealand

Steve Braunias: Farewell (and good riddance) to level 4

24 Apr 05:00 PM
Opinion

Steve Braunias: The secret diary of extending the lockdown

24 Apr 05:00 PM
New Zealand

Steve Braunias: We've made it - it's the last day of lockdown level 4

27 Apr 04:00 AM

The thing about Tank is that it's fresh food. It doesn't have the nuanced appeal of chemically mutated additives but it still tastes good — and the mere sight of the wrap's fillings filled me with awe, because every leaf told a story of someone who owned the farm, someone who picked it, someone who drove it in a truck to Tank. I was eating New Zealand back to work, getting things going.

Also, it was delicious. But the best meal of the day was dinner. I had fish and chips. Fish and chips! The nation's sweetheart, its mojo, its flag with salt on it. I ordered from Auckland's best fish and chip shop — LJ's Seafood, in Henderson — and two juicy battered fillets of snapper swam to the door.

Beautiful. Every mouthful was making New Zealand great again.

We're back. We're eating food someone else has cooked. We're all good again, basking in the light of the golden, golden arches.

• Covid19.govt.nz: The Government's official Covid-19 advisory website

Save

    Share this article

    Reminder, this is a Premium article and requires a subscription to read.

Latest from New Zealand

New Zealand

Police seek man after 'deeply concerning' attack on popular Porirua trail

20 Jun 07:03 AM
New Zealand

Have you seen her? Police concerned for missing Dunedin woman

20 Jun 06:45 AM
Crime

Duo jailed after vigilante burglary of Epsom mansion terrorises wrong woman

20 Jun 06:00 AM

Jono and Ben brew up a tea-fuelled adventure in Sri Lanka

sponsored
Advertisement
Advertise with NZME.

Latest from New Zealand

Police seek man after 'deeply concerning' attack on popular Porirua trail

Police seek man after 'deeply concerning' attack on popular Porirua trail

20 Jun 07:03 AM

The woman was shaken by the incident.

Have you seen her? Police concerned for missing Dunedin woman

Have you seen her? Police concerned for missing Dunedin woman

20 Jun 06:45 AM
Duo jailed after vigilante burglary of Epsom mansion terrorises wrong woman

Duo jailed after vigilante burglary of Epsom mansion terrorises wrong woman

20 Jun 06:00 AM
NZ pauses $18.2m aid to Cook Islands amid China deal tensions

NZ pauses $18.2m aid to Cook Islands amid China deal tensions

20 Jun 05:27 AM
Help for those helping hardest-hit
sponsored

Help for those helping hardest-hit

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP