Christmas Day tragedy: Diver has died at Pourerere Beach, Central Hawke's Bay

One person has died during a diving incident on Pourerere Beach in Central Hawke's Bay. Photo / File

A person has died while diving at Pourerere Beach in Central Hawke's Bay.

Police were called to Pourerere Beach about 8.50am on Friday.

A police spokeswoman said medical assistance was provided, but the person died at the scene.

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Central Hawke's Bay District Council shared their "deep respect and sympathy" after the tragic death.

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A council spokeswoman said the mana whenua placed a rahui from Pauanui Beach to Aramoana Beach for five days.

"Diving and collecting of kaimoana is prohibited during this time," she said.

The death will be referred to the coroner.