The newly released doll, adorned with motifs associated with the Mexican holiday, has raised concerns about the watering down of a 3,000-year-old tradition.

In Mexican culture, the Día de Muertos — or Day of the Dead — is when the gateway between the living and the dead is said to open, a holiday during which the living honor and pay respects to loved ones who have died.

A new Día de Muertos Barbie, set to be released on Thursday, was intended less as a portal into the realm of the dead and more as a gateway into Mexican culture. At

Advertisement
Advertisement