In the latest bizarre trend - stick on nipples are gaining in popularity with fashionistas all over the globe.

The nipples come in two sizes "cold" and "freezing" and sell for around $10

The product is said to have "exploded" thanks to female empowerment and sold out before the Women's March on Washington and also on Valentine's Day.

The products founder, Molly Borman, said she hopes women who wear her product feel fun, feminine and sexy, as well as informed about their personal breast health.


Peep Just Nips on @manrepeller today! ❄️ #lookcoldfeelhot 🔥 grab your pair --> link in bio

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The pasties also have a charitable cause, as Borman is partnering with a cancer charity to get breast self-exam instructions printed on the inside of her packaging.

"You're touching your breasts anyway when you put Just Nips on, so I want to spread breast cancer awareness and teach women how to examine themselves safely and properly while they're at it," she told Refinery29 this week.