NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Lifestyle

Island mystery tour falls out of fashion

By Rachel Grunwell and Alice Neville
Herald on Sunday·
28 Nov, 2009 03:00 PM5 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Pearl Going on Waiheke yesterday. Photo / Doug Sherring

Pearl Going on Waiheke yesterday. Photo / Doug Sherring

It was billed as an exclusive and glamorous fashion event in a luxury home on Waiheke Island. But the invitation-only party took a turn for the bizarre yesterday, leaving top fashionistas perplexed.

A select group of leading designers and media representatives was invited to celebrate the launch of the FedEx
Global Access Fashion Awards with a cocktail party at an upmarket house in the Hauraki Gulf.

Some said they had been told by organiser Pearl Going they were "finalists" in an award worth thousands of dollars, which they hadn't entered and knew nothing about.

The awards were a preface to a controversial new fashion show that is set to clash with Air New Zealand Fashion Week's new festival.

Yesterday, guests were directed to meet at the Auckland Ferry Terminal to take the 11am boat to Waiheke. They were met by a man under a FedEx flag and given ferry tickets, then left to their own devices.

Going, a 24-year-old Aucklander and regular of the social pages, also sent an invitation to a Herald on Sunday columnist.

The invitation said the awards were linked to a fashion event Going is planning for March 26-28 next year.

Designers who turned up at the ferry terminal included Steve Dunstan from Huffer, Marc Moore from Stolen Girlfriends Club, two from Lonely Hearts and two from Federation.

Several expressed apprehension about the event and how little they knew about it. Zambesi and Nom*D designers are said to have arrived at the house later; Cybele and World declined their invitations.

On reaching Waiheke, guests were unsure what to do because Going was not there to meet them.

Two - broadcast personality Noelle McCarthy and TV3 journalist Rebecca Wright - decided to leave.

Guests eventually found a bus driver with a FedEx sign, and boarded apprehensively.

The bus took them to a location near the main town of Oneroa but the driver seemed unsure where he was going. A woman who identified herself as being from FedEx said she knew nothing of the event she was accompanying guests to.

Eventually the bus stopped and guests were directed down a driveway to a large clifftop house where they were welcomed by Going.

Wearing a cocktail dress and heels, Going asked the Herald on Sunday to talk to her upstairs. She said she was annoyed that a reporter and photographer had turned up uninvited.

On being asked for more information about the awards, and the March event they were held to promote, Going said "we're not announcing anything about the event". The Herald on Sunday was eventually asked to leave.

According to the White Pages and Quotable Value, the house is owned by Scott and Vicki St John, who could not be reached for comment. It is listed for sale.

Going's plans for next year have caused confusion in the close-knit fashion world.

On October 25, Air New Zealand Fashion Week organisers, Pieter Stewart and her daughter Myken, announced plans for a fashion festival aimed at ordinary Kiwis kicking off in Auckland next March.

Two days later, a trademark for an Auckland Fashion Festival was officially filed through the Intellectual Property Office of New Zealand by Sian-Pearl Going, Going's full name. This event is also in March and also aimed at ordinary Kiwis.

The invitation to yesterday's event said Fashion Week organisers "tried everything in the book to shut us down" - a claim denied by the Stewarts.

Going's festival is thought to be the New Zealand Style Series, a name registered with the Companies Office on August 3. The directors are Going and Troy Ryan.

The promotional proposal for potential sponsors is very similar in design and wording to Fashion Week's 2008 proposal.

Going told the Herald on Sunday Style Series was supposed to run late this year, but had been postponed to March for a reason she would not disclose. It was targeted at the general public, allowing fashion fans to view winter ranges, at the Hyatt Auckland.

She said she had secured numerous sponsors, but would name only Singapore-based FedEx.

Going said yesterday she had no idea about allegations of her similarities between her event and the Stewarts' new venture.

A TALE OF TWO FASHION SHOW PROPOSALS

AIR NZ FASHION WEEK

Be a highly visible part of New Zealand's biggest and best fashion trade and lifestyle event open to all consumers.

Investment

The investment proposed for recognition as an Affiliate of Air New Zealand Fashion Week and all benefits and opportunities outlined in this document is $...

Leveraging your Affiliation

Your affiliation to Air New Zealand Fashion Week will open the door to a range of opportunities surrounding the Designer Selection Show...

STYLE SERIES 2009 (DRAFT)

Be the highly visible Beauty Partner at Style Series 2009 as part of an event set to be New Zealand's No. 1 fashion festival event.

Investment

The investment proposed for recognition Style Series and all benefits and opportunities outlined in this document is $...

Leveraging your Affiliation

Your affiliation as the strategic partner of Style Series will open the door to a range of opportunities surrounding the Style Series Shows...

rachel.grunwell@hos.co.nz

Discover more

Opinion

<i>Noelle McCarthy</i>: The fashion world isn't Pearl's oyster

03 Dec 03:00 PM
Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.
Save

    Share this article

Latest from Lifestyle

Premium
Lifestyle

Sweden’s secret to well-being? Tiny urban gardens

13 Jul 06:00 AM
Royals

'Don't be nervous': Princess of Wales shares tender moment with young fan

13 Jul 12:57 AM
Lifestyle

The quick school lunch solution every parent needs

12 Jul 11:00 PM

Get your kids involved in your reno

sponsored
Advertisement
Advertise with NZME.

Latest from Lifestyle

Premium
Sweden’s secret to well-being? Tiny urban gardens

Sweden’s secret to well-being? Tiny urban gardens

13 Jul 06:00 AM

New York Times: Koloniträdgårdar provide city dwellers access to nature and fresh produce.

'Don't be nervous': Princess of Wales shares tender moment with young fan

'Don't be nervous': Princess of Wales shares tender moment with young fan

13 Jul 12:57 AM
The quick school lunch solution every parent needs

The quick school lunch solution every parent needs

12 Jul 11:00 PM
'Move it or lose it': Adine Wilson and Irene van Dyk on their TV return to the court

'Move it or lose it': Adine Wilson and Irene van Dyk on their TV return to the court

12 Jul 09:00 PM
Sponsored: Why heat pumps make winter cheaper
sponsored

Sponsored: Why heat pumps make winter cheaper

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP