NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • Deloitte Fast 50
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In

Advertisement
Advertise with NZME.
Home / Business

The Beyond Meat of fish is coming

Bloomberg
16 Jun, 2019 08:55 PM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save
    Share this article
Lab-grown fish could soon be served on plates around the world. Photo/Bloomberg

Lab-grown fish could soon be served on plates around the world. Photo/Bloomberg

Salmon has become the guinea pig of the seas when it comes to using technology to supplement falling fish populations. Now it's moved onto land - and into the laboratory.

The fatty orange fish was the second-most-consumed seafood in the US in 2017, after shrimp, and per capita consumption increased 11 per cent, to 2.41 pounds per person, from the prior year, according to the National Fisheries Institute, an industry group. Globally, demand for salmon has skyrocketed, along with that for all fish, fueling overfishing and threatening supply. Industrial-scale salmon farming, once seen as a solution, has its own problems. Massive stocks of smaller fish are depleted to feed farmed salmon, and parasites flourish in salmon pens where farmers use pesticides, contributing to pollution and ecosystem destruction. Sea lice have infested farms in Norway and Scotland in recent years, and a deadly algal bloom killed salmon in Chile, a top farmed-salmon producer. Farmed fish sometimes escape, too, contaminating nearby wild salmon.

With rising incomes in developing nations driving demand, fish and seafood now account for almost a fifth of the animal protein people consume. Unsurprisingly, the need for a solution to this less-than-virtuous circle has become evident to a growing number of entrepreneurs and startups.

The move toward environmentally conscious salmon farming is already underway.

Maynard, Massachusetts-based AquaBounty Technologies is hoping its genetically modified "AquAdvantage" version of Atlantic salmon, which it says grows twice as fast, will soon appear in the shopping carts of the environmentally aware. The company says on its website that its product is raised in "land-based production systems" that eliminate the various risks farmed salmon pose to wild fish, humans and the environment.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

"The need and the desire for more farm-raised salmon is growing, and imports are growing, too," said Janice Schreiber, a commodity researcher at Urner Barry. "The market is looking for consistency, and that's where some of these newer lines come in."

But the next chapter of fish production, beyond even land-based farming, is already being written - by scientists. San Francisco-based Wild Type is hoping that, as with the rise of meat substitutes (and their arrival on Wall Street), lab-grown fish won't be far behind.

Or, for that matter, lab-grown sushi.

Advertisement
Advertise with NZME.

On a recent Sunday evening in Portland, Oregon, a group of Wild Type employees, investors, chefs, local restaurant owners and friends gathered at Olympia Oyster Bar for the first full-scale service of the company's product, straight from the lab. Chefs Maylin Chavez, Kyle Christy and Rose Ha each served a pair of dishes designed to highlight the novel product.

The chef's imaginations were constrained by the reality of working with a still-in-development food. Wild Type can produce only small pieces of salmon, which become too flaky if heated above 212 degrees Fahrenheit. As a result, all the preparations were either raw or cooked in natural acids, such as citrus juice. (The company says it plans to have a version of the product that can withstand heat in the coming months.)

Highlights of the meal included a perfectly balanced ceviche with avocado, cucumber, katsuobushi, ginger and cilantro; a crudo of cold-smoked salmon with hazelnut butter, lemon, shiso and arugula; and a classic spicy salmon roll.

The Wild Type product absorbed the cold smoking particularly well, an attribute the company plans to leverage as it launches the product commercially. One of the first items will be "smoked salmon," since it's something "people are comfortable with," explained Wild Type co-founder Justin Kolbeck. "We want to start with something that is familiar. We don't want people to find it strange."

Discover more

Business

The rise of 'alt meat': Why chicken and beef will soon be lab-grown

04 Dec 05:32 AM
Business

Impossible Burger faces another big hurdle

27 Dec 03:29 AM
New Zealand

The meatless burger is here ... and it's good

12 Apr 07:40 PM
Business

Kiwis creating mozzarella, no animals required

08 Apr 05:00 PM
Labs are already being used to develop alternatives to beef and chicken. Photo/Getty Images
Labs are already being used to develop alternatives to beef and chicken. Photo/Getty Images

The tasting culminated in a sample of the raw product itself. Served in a canning tin, the Wild Type salmon appeared a bit dull, lacking some of the vibrant colors of wild coho. While the texture closely approximated wild fish, the taste, however, was lacking. It wasn't unpleasant or unfamiliar. Just faint.

The company hopes to eventually produce full slabs of lab-grown salmon at a competitive retail cost of $7 to $8 per pound. But it has a long way to go. Kolbeck estimated that the spicy salmon roll served at this test dinner cost $200 to produce."The dream vision is the cleanest, purest, freshest salmon, without contaminants or antibiotics, for a price lower than farmed Atlantic salmon," he said.

- Bloomberg

Save
    Share this article

Latest from Business

Premium
Economy

New Zealand can absorb 15% tariff shock - ANZ group chief economist

Business

Trump tariffs: ANZ's Richard Yetsenga discusses NZ effects

Watch
Premium
Media Insider

Taxpayers help save popular reality TV shows; TVNZ board member Paul Henry set to host Three show


Sponsored

AI Month: How 2degrees will put AI tools in the hands of every employee

Advertisement
Advertise with NZME.

Latest from Business

Premium
Premium
New Zealand can absorb 15% tariff shock - ANZ group chief economist
Economy

New Zealand can absorb 15% tariff shock - ANZ group chief economist

Trump tariffs will hurt exports but the macroeconomy can cope, says economist

04 Aug 01:50 AM
Trump tariffs: ANZ's Richard Yetsenga discusses NZ effects
Business

Trump tariffs: ANZ's Richard Yetsenga discusses NZ effects

Watch
04 Aug 01:20 AM
Premium
Premium
Taxpayers help save popular reality TV shows; TVNZ board member Paul Henry set to host Three show
Media Insider

Taxpayers help save popular reality TV shows; TVNZ board member Paul Henry set to host Three show

04 Aug 01:01 AM


AI Month: How 2degrees will put AI tools in the hands of every employee
Sponsored

AI Month: How 2degrees will put AI tools in the hands of every employee

28 Jul 10:11 PM
NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP