"Respectfully I can assure you there is no tax avoidance here," Alstead told the panel.
Companies operating in Europe can base themselves in any of the 27 EU nations, allowing them to take advantage of a particular country's low tax rates.
Alstead insisted that Starbucks was not seeking to mislead investors or tax authorities about its performance in Britain.
"We are not at all pleased about our financial performance here. It is fundamentally true everything we are saying and everything we have said historically," he told the committee.
Last week, Britain and Germany called for the world's largest economies to do more to collaborate to fight tax evasion, particularly in online commerce.
Hodge told witness Andrew Cecil, public policy director at Amazon, that many people in Britain are angered over the low tax rates paid by the retailer.
"Your entire activity is here yet you pay no tax here and that really riles us," she said.
-AP