NZ Herald
  • Home
  • Latest news
  • Herald NOW
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
  • Herald NOW
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Politics
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Herald NOW
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Business / Personal Finance

Diana Clement: Do you really need to buy that?

Diana Clement
By Diana Clement
Your Money and careers writer for the NZ Herald·Herald on Sunday·
10 Mar, 2018 04:00 PM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

It's not unusual to spend 10 per cent of our income by frittering a few bucks at a time on things like coffee. Photo / Supplied

It's not unusual to spend 10 per cent of our income by frittering a few bucks at a time on things like coffee. Photo / Supplied

Diana Clement
Opinion by Diana Clement
Diana Clement is a freelance journalist who has written a column for the Herald since 2004. Before that, she was personal finance editor for the Sunday Business (now The Business) newspaper in London.
Learn more

"Watch the pennies and the dollars will take care of themselves." This quote is so on the money.

All too often Kiwis reach the end of the month and what was a half-decent pay cheque is gone. And sometimes more.

Lots of little purchases add up fast. Yet each and every dollar takes a lot of effort to earn. Even frittering $10 a week adds up to $520 over the course of a year.

Master your inconsequential spending and those dollars multiply in value if you can save them or use them to pay down interest-bearing debt.

The cost of not buying it

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

Sometimes personal finance journalists are a bit like the builder whose own home is never finished.

I've been carrying out an interesting decluttering exercise over the past nine months, often downsizing by three items a day.

Many of these items may have only cost $1, $2 or $10, but those small-change items have added up to thousands of dollars of unnecessary spending over the years.

Behavioural economist Dan Ariely makes the point that I shouldn't be comparing that $2 op-shop purchase with the $30 I might have paid new for the item.

The real relative equation is comparing the $2 I spent with the zero dollars that not buying it costs. Apologies to Ariely, but I borrowed his book Dollars and Sense from the library for free. Knowledge is power.

The fritter factor

It's not unusual to blow 10 per cent or more of our income by frittering a few bucks at a time.

Discover more

Opinion

Diana Clement: Give yourself a bit of credit

17 Feb 04:00 PM
Property

Diana Clement: Check before you sign

13 Feb 12:56 AM
Opinion

Diana Clement: Don't make KiwiSaver mistakes

24 Feb 04:00 PM
Opinion

Diana Clement: 10 secrets to make budget work

03 Mar 04:00 PM

My personal frittering involves op shops, school fairs, twice-weekly cafe trips, probably as many lunches out a week and various electronic gizmos. Totally unnecessary.

I read a really useful suggestion - concentrate on shrinking just three variable spending categories of your budget where you fritter the most - for there is the biggest leeway for savings.

Advertisement
Advertise with NZME.

In my case that would always be dining/cafes, groceries and general merchandise. The antidote to the fritter factor is to keep and analyse a spending diary, even if you don't actively budget.

The grocery con

Groceries are necessities and therefore we think that everything in our trolley is necessary.

In fact most of what we load up is unnecessary or overpriced. For convenience I grabbed a pre-packaged pack of dried Sun Valley kidney beans at the supermarket a few weeks back.

They cost more than double the price they would be from a bulk-bin shop. Even more important is the third of all fresh food we buy that gets wasted.

Being lazy

A lot of the dollars and cents we throw away are due to failing to reorganise our accounts or transfer money so we get hit with huge fees.

We buy things without shopping around because we "need" them. A few bucks here and there soon adds up.

Advertisement
Advertise with NZME.

Buying because it's a bargain

OK, so that tent may be reduced by $200 at Kathmandu. That doesn't mean you need to buy it.

With high/low pricing models - where the original price is something no one in their right mind would ever pay - the reduced price could well be more than you would pay elsewhere for something of the same utility and quality.

Buying because it's a bargain is one of the many ways we delude ourselves.

It does matter

The night before writing this article I spent $2 on a treat from a vending machine.

Very unusual for me. But my justification was: "Stuff it". When it comes to our personal finances that is totally the wrong mantra.

Dumping it

I know it takes effort to sell items on Trade Me or via a local buy/sell group. But dumping stuff that is saleable is cementing the loss of all those wasted dollars.

Advertisement
Advertise with NZME.

Selling it takes longer, but means you have to reflect on your money wasting for longer.

There's another saying: Penny wise, pound foolish. It refers to people who fixate on one small thing, such as the flatmate of mine in my university days who demanded that we re-use matches if one gas element was already on. Both the big stuff and little stuff matter.

Watching the pennies works best if you're monitoring and analysing all of your spending to discover where the major leaks are. If you can master the small stuff you'll pretty soon see the payback in your accounts.

Save

    Share this article

Latest from Personal Finance

Business|personal finance

From corporate life to sexology: How Morgan Penn made a career out of her passion

15 Jun 07:00 PM
Premium
Opinion

The Ex-Files: How to access KiwiSaver funds after separation

15 Jun 12:00 AM
Premium
Opinion

Diana Clement: How a mindset shift can unlock financial success

14 Jun 09:00 PM

Jono and Ben brew up a tea-fuelled adventure in Sri Lanka

sponsored
Advertisement
Advertise with NZME.

Latest from Personal Finance

From corporate life to sexology: How Morgan Penn made a career out of her passion

From corporate life to sexology: How Morgan Penn made a career out of her passion

15 Jun 07:00 PM

The Sex.Life co-host offers insights into her big career shift and how she made it work.

Premium
The Ex-Files: How to access KiwiSaver funds after separation

The Ex-Files: How to access KiwiSaver funds after separation

15 Jun 12:00 AM
Premium
Diana Clement: How a mindset shift can unlock financial success

Diana Clement: How a mindset shift can unlock financial success

14 Jun 09:00 PM
Premium
Mary Holm: Should I pay off my student loan or invest in an index fund?

Mary Holm: Should I pay off my student loan or invest in an index fund?

13 Jun 05:00 PM
Help for those helping hardest-hit
sponsored

Help for those helping hardest-hit

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven Car Guide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP