A new creative team will be charged with the responsibility of convincing New Zealanders to head to the polls in the lead up to next year's general election.

The Electoral Commission confirmed to the Herald this week it has appointed ad agency FCB to lead the 2020 campaign – and in doing so take over the curatorship of the anthropomorphic blob colloquially known as Orange Guy.

Asked whether Orange Guy would be hanging around for another election, FCB staff kept their creative cards close to their chests.

This account move will see the agency take over from competing ad shop


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