Shell New Zealand has been undertaking similarly low-key public engagement among Taranaki communities where the worldwide focus on the potential impacts of fracking on groundwater has stirred local anxieties.
Fracking involves fracturing rock formations, using high pressure water and chemicals to release so-called "tight" oil and gas. The practice is well-known in the oil industry, but has only recently begun attracting public attention, in part owing to poor regulation in the United States.
A recently released report by the Taranaki District Council shows some 41 exploration wells used fracking techniques between 2001 and 2011.
"There are large separation distances between most past hydraulic fracturing activities and freshwater aquifers," says the TCC report, released last month. It also found "no evidence that the natural geological seals above the petroleum hydrocarbon reservoir have been breached" on any of the fracking undertaken in Taranaki.
The report finds the risk of such leakage in Taranaki to be "very small", but notes that while it was "unlikely that contaminants will reach overlying freshwater aquifers in the Taranaki region", it was "not impossible."
However, the greatest risk of groundwater pollution was not from the fracking process itself, but from improper above ground storage and leaks of hydraulic fracturing chemicals and wastewater.
While Taranaki communities are well-used to the oil and gas industry, East Coast residents of Hawkes Bay have never previously experienced such activity. The gross onshore East Coast acreage being explored by Apache and TAG totals some 250,000 hectares.
Apache Canada farmed into TAG's Petroleum Exploration Licences 38348, 38349 and 50940, contributing US$100 million for stakes of up to 50 per cent in each prospect.