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Home / Business

Kiwi designer Karen Walker's sales surge after Duchess of Sussex wore sunglasses, earrings

Aimee Shaw
By Aimee Shaw
Business Reporter·NZ Herald·
23 Oct, 2018 07:33 PM3 mins to read

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The Duke and Duchess of Sussex visit Kingfisher Bay Resort in Fraser Island, Australia. Photo / Getty Images

The Duke and Duchess of Sussex visit Kingfisher Bay Resort in Fraser Island, Australia. Photo / Getty Images

Kiwi fashion brand Karen Walker has experienced an influx of online orders after the Duchess of Sussex wore a pair of her sunglasses and earrings.

Meghan Markle wore the brand's black Northern Lights sunglasses and a pair 9ct gold stud earrings on two separate royal engagements during her official visit to Australia with her husband, the Duke of Sussex, Prince Harry.

Following the engagement to Fraser Island in Australia on Monday when Markle wore the sunglasses, Karen Walker sales for the sunglasses, which retail for $329, have spiked.

Meghan Markle wore Karen Walker's 'Temptation' earrings on a recent trip to Bondi beach.
Meghan Markle wore Karen Walker's 'Temptation' earrings on a recent trip to Bondi beach.

In the 19 hours since the spotting, the Karen Walker website sold more than seven times the number of units it sold the month previously - most orders came from overseas.

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Total website traffic was almost double the amount on the previous Monday.

On another official outing to Bondi beach just days earlier the Duchess wore Karen Walker's temptation earrings priced at $399.

A spokesperson for Karen Walker said the brand's retail partners such as department store Neiman Marcus had instantly sold out of the products.

Karen Walker, the namesake designer, said she was delighted the Duchess had chosen to wear the brand on her first official overseas trip with Prince Harry.

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View this post on Instagram

🏄🏄‍♀️ Founded at Bondi Beach in 2013, the @OneWaveisAllitTakes community has now spread to more than 100 beaches in over 20 countries, giving 10,000 people the chance to speak openly about mental health — The Duke and Duchess of Sussex joined OneWave’s ‘Anti Bad Vibe Circle’, as people of all ages shared their experiences of mental health issues. To turn the tide on stigma surrounding mental health issues, OneWave is encouraging people to share their experiences of living with mental health issues and the power of opening up using #OneRoyalFluroWave. #RoyalVisitAustralia #Australia #Sydney #Bondi #BondiBeach

A post shared by Duke and Duchess of Cambridge (@kensingtonroyal) on Oct 18, 2018 at 5:26pm PDT

"I'm always excited to see our designs being worn, no matter what the item or who it's being worn by," Walker said.

"Meghan always looks terrific and has a great sense of style."

The Duke and Duchess of Sussex are on their official 16-day international tour visiting Australia, Fiji, Tonga and New Zealand.

The pair will arrive in New Zealand on Sunday.

Discover more

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'Crowd management issues': Meghan rushed from market

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24 Oct 06:43 PM

Designer Karen Walker met the Duchess of Cambridge, Kate Middleton, in Buckingham Palace in February during the Commonwealth Fashion Exchange, where she represented New Zealand.

This is the first time a member of the royal family has worn the brand.

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