NZ Herald
  • Home
  • Latest news
  • Video
  • New Zealand
  • Sport
  • World
  • Business
  • Entertainment
  • Podcasts
  • Quizzes
  • Opinion
  • Lifestyle
  • Travel
  • Viva
  • Weather forecasts

Subscriptions

  • Herald Premium
  • Viva Premium
  • The Listener
  • BusinessDesk

Sections

  • Latest news
  • New Zealand
    • All New Zealand
    • Crime
    • Politics
    • Education
    • Open Justice
    • Scam Update
    • The Great NZ Road Trip
  • On The Up
  • World
    • All World
    • Australia
    • Asia
    • UK
    • United States
    • Middle East
    • Europe
    • Pacific
  • Business
    • All Business
    • MarketsSharesCurrencyCommoditiesStock TakesCrypto
    • Markets with Madison
    • Media Insider
    • Business analysis
    • Personal financeKiwiSaverInterest ratesTaxInvestment
    • EconomyInflationGDPOfficial cash rateEmployment
    • Small business
    • Business reportsMood of the BoardroomProject AucklandSustainable business and financeCapital markets reportAgribusiness reportInfrastructure reportDynamic business
    • Deloitte Top 200 Awards
    • CompaniesAged CareAgribusinessAirlinesBanking and financeConstructionEnergyFreight and logisticsHealthcareManufacturingMedia and MarketingRetailTelecommunicationsTourism
  • Opinion
    • All Opinion
    • Analysis
    • Editorials
    • Business analysis
    • Premium opinion
    • Letters to the editor
  • Sport
    • All Sport
    • OlympicsParalympics
    • RugbySuper RugbyNPCAll BlacksBlack FernsRugby sevensSchool rugby
    • CricketBlack CapsWhite Ferns
    • Racing
    • NetballSilver Ferns
    • LeagueWarriorsNRL
    • FootballWellington PhoenixAuckland FCAll WhitesFootball FernsEnglish Premier League
    • GolfNZ Open
    • MotorsportFormula 1
    • Boxing
    • UFC
    • BasketballNBABreakersTall BlacksTall Ferns
    • Tennis
    • Cycling
    • Athletics
    • SailingAmerica's CupSailGP
    • Rowing
  • Lifestyle
    • All Lifestyle
    • Viva - Food, fashion & beauty
    • Society Insider
    • Royals
    • Sex & relationships
    • Food & drinkRecipesRecipe collectionsRestaurant reviewsRestaurant bookings
    • Health & wellbeing
    • Fashion & beauty
    • Pets & animals
    • The Selection - Shop the trendsShop fashionShop beautyShop entertainmentShop giftsShop home & living
    • Milford's Investing Place
  • Entertainment
    • All Entertainment
    • TV
    • MoviesMovie reviews
    • MusicMusic reviews
    • BooksBook reviews
    • Culture
    • ReviewsBook reviewsMovie reviewsMusic reviewsRestaurant reviews
  • Travel
    • All Travel
    • News
    • New ZealandNorthlandAucklandWellingtonCanterburyOtago / QueenstownNelson-TasmanBest NZ beaches
    • International travelAustraliaPacific IslandsEuropeUKUSAAfricaAsia
    • Rail holidays
    • Cruise holidays
    • Ski holidays
    • Luxury travel
    • Adventure travel
  • Kāhu Māori news
  • Environment
    • All Environment
    • Our Green Future
  • Talanoa Pacific news
  • Property
    • All Property
    • Property Insider
    • Interest rates tracker
    • Residential property listings
    • Commercial property listings
  • Health
  • Technology
    • All Technology
    • AI
    • Social media
  • Rural
    • All Rural
    • Dairy farming
    • Sheep & beef farming
    • Horticulture
    • Animal health
    • Rural business
    • Rural life
    • Rural technology
    • Opinion
    • Audio & podcasts
  • Weather forecasts
    • All Weather forecasts
    • Kaitaia
    • Whangārei
    • Dargaville
    • Auckland
    • Thames
    • Tauranga
    • Hamilton
    • Whakatāne
    • Rotorua
    • Tokoroa
    • Te Kuiti
    • Taumaranui
    • Taupō
    • Gisborne
    • New Plymouth
    • Napier
    • Hastings
    • Dannevirke
    • Whanganui
    • Palmerston North
    • Levin
    • Paraparaumu
    • Masterton
    • Wellington
    • Motueka
    • Nelson
    • Blenheim
    • Westport
    • Reefton
    • Kaikōura
    • Greymouth
    • Hokitika
    • Christchurch
    • Ashburton
    • Timaru
    • Wānaka
    • Oamaru
    • Queenstown
    • Dunedin
    • Gore
    • Invercargill
  • Meet the journalists
  • Promotions & competitions
  • OneRoof property listings
  • Driven car news

Puzzles & Quizzes

  • Puzzles
    • All Puzzles
    • Sudoku
    • Code Cracker
    • Crosswords
    • Cryptic crossword
    • Wordsearch
  • Quizzes
    • All Quizzes
    • Morning quiz
    • Afternoon quiz
    • Sports quiz

Regions

  • Northland
    • All Northland
    • Far North
    • Kaitaia
    • Kerikeri
    • Kaikohe
    • Bay of Islands
    • Whangarei
    • Dargaville
    • Kaipara
    • Mangawhai
  • Auckland
  • Waikato
    • All Waikato
    • Hamilton
    • Coromandel & Hauraki
    • Matamata & Piako
    • Cambridge
    • Te Awamutu
    • Tokoroa & South Waikato
    • Taupō & Tūrangi
  • Bay of Plenty
    • All Bay of Plenty
    • Katikati
    • Tauranga
    • Mount Maunganui
    • Pāpāmoa
    • Te Puke
    • Whakatāne
  • Rotorua
  • Hawke's Bay
    • All Hawke's Bay
    • Napier
    • Hastings
    • Havelock North
    • Central Hawke's Bay
    • Wairoa
  • Taranaki
    • All Taranaki
    • Stratford
    • New Plymouth
    • Hāwera
  • Manawatū - Whanganui
    • All Manawatū - Whanganui
    • Whanganui
    • Palmerston North
    • Manawatū
    • Tararua
    • Horowhenua
  • Wellington
    • All Wellington
    • Kapiti
    • Wairarapa
    • Upper Hutt
    • Lower Hutt
  • Nelson & Tasman
    • All Nelson & Tasman
    • Motueka
    • Nelson
    • Tasman
  • Marlborough
  • West Coast
  • Canterbury
    • All Canterbury
    • Kaikōura
    • Christchurch
    • Ashburton
    • Timaru
  • Otago
    • All Otago
    • Oamaru
    • Dunedin
    • Balclutha
    • Alexandra
    • Queenstown
    • Wanaka
  • Southland
    • All Southland
    • Invercargill
    • Gore
    • Stewart Island
  • Gisborne

Media

  • Video
    • All Video
    • NZ news video
    • Business news video
    • Politics news video
    • Sport video
    • World news video
    • Lifestyle video
    • Entertainment video
    • Travel video
    • Markets with Madison
    • Kea Kids news
  • Podcasts
    • All Podcasts
    • The Front Page
    • On the Tiles
    • Ask me Anything
    • The Little Things
    • Cooking the Books
  • Cartoons
  • Photo galleries
  • Today's Paper - E-editions
  • Photo sales
  • Classifieds

NZME Network

  • Advertise with NZME
  • OneRoof
  • Driven Car Guide
  • BusinessDesk
  • Newstalk ZB
  • What the Actual
  • Sunlive
  • ZM
  • The Hits
  • Coast
  • Radio Hauraki
  • The Alternative Commentary Collective
  • Gold
  • Flava
  • iHeart Radio
  • Hokonui
  • Radio Wanaka
  • iHeartCountry New Zealand
  • Restaurant Hub
  • NZME Events

SubscribeSign In
Advertisement
Advertise with NZME.
Home / Business / Companies / Media and marketing

John Drinnan: Press Council embraces the bloggers

John Drinnan
By John Drinnan
Columnist·NZ Herald·
25 Mar, 2014 02:00 AM4 mins to read

Subscribe to listen

Access to Herald Premium articles require a Premium subscription. Subscribe now to listen.
Already a subscriber?  Sign in here

Listening to articles is free for open-access content—explore other articles or learn more about text-to-speech.
‌
Save

    Share this article

Blogger Cameron Slater. Photo / Paul Estcourt

Blogger Cameron Slater. Photo / Paul Estcourt

John Drinnan
Opinion by John Drinnan
John Drinnan is the Media writer for the New Zealand Herald.
Learn more

Blogs like WhaleOil and Kiwiblog may soon be subject to the same rules as newspapers under expansion at The Press Council.

The move is planned for May 1, but already the Council has set back the start date to late May, while it talks through changes with potential new blogger members.

Adhering to the Councils Principles will add legitimacy to new media - a sector that is currently unregulated.

Newspapers with a forty two year history of self regulation through the Press Council, but it is not clear if they will remain distinct from the Wild West world of Blogland.

The good news is consumers will have a venue to complain about bloggers who join the Press Council - without resorting the costly process of legal action.

Advertisement
Advertise with NZME.
Advertisement
Advertise with NZME.

Some new media strenuously object to any regulation - even voluntary adherence to an ethical code - saying it is an infringement of their freedom of speech.

But membership will have benefits.

The change comes just in time for the General Election.

It gives blogs - some of them highly politicised - legitimacy at a time when politicians are feeding blogs with bad news about their competition.

Complainants to the Press Council are obliged to rule out legal action so blogs could avoid potentially crippling legal costs for the comparatively low cost of subscription fee.

Discover more

Opinion

John Drinnan: Pirate doco kept waiting

06 Mar 08:30 PM
Opinion

John Drinnan: TVNZ can't push staff on political views

09 Mar 12:13 AM
New Zealand|politics

Act now, leaders tell Kohanga

21 Mar 03:15 PM
New Zealand

Press Council to offer membership to blogs

23 Mar 06:20 AM

The question for many is whether treating blogs under the same rules as newspapers will make blogs more careful or diminish the stature of traditional media. Even among bloggers like Peter Aranyi there are concerns,

Some bloggers seeking legitimisation as 'news media' ...through membership of the Press Council - should more properly be applying for membership of the Public Relations Institute, said Aranyi who has written a lot about a culture of attacks in some blogs.

Advertisement
Advertise with NZME.

Kiwiblog and Whale Oil have indicated interest but the Press Council wants a sizeable number so that its newspaper members are not subsidising costs.

Press Council executive director Mary Major said the shape of the expanded body should be defined by the end of May after discussion with bloggers.

The Press Council already allowed robust opinion under its freedom of speech, but blogs created special issues. she said,

"How do expect whale Oil to meet requirements for balance?" Major asked .

Discussion has been held several months and moves follow a review of the Press Council by its main funder, the Newspaper Publishers' Association.

The NPA considered recommendations by the Press Council and a report last year by the Law Commission.

Advertisement
Advertise with NZME.

The media world is changing and fragmenting, Neville says.

"It's important that a body set up to maintain high standards, and provide an avenue for reader complaints, keeps pace with those changes."

Last year, the Law Commission produced a report entitled "The News Media Meets New Media'. It recommended the merger of the Press Council, the Broadcasting Standards Authority and the broadcasters' Online Media Standards Authority (OMSA) into a new, self-regulatory body to handle complaints against all media. The majority of print media opposed the recommendation, preferring instead to strengthen the Press Council.

One potential issue will be over the potential for bloggers to take money for opinions for and against individuals or political parties.

Such a practice is covered under existing rules for conflicts of interest , but the question is whether new media members would adhere to the same rules.

According to Press Council statement of principles "To fulfil their proper watchdog role, publications must be independent and free of obligations to their news sources. They should avoid any situations that might compromise such independence. Where a story is enabled by sponsorship, gift or financial inducement, that sponsorship, gift or financial inducement should be declared.

Advertisement
Advertise with NZME.

Where an author's link to a subject is deemed to be justified, the relationship of author to subject should be declared, "The Press Council declarations state.

Incorporating blogs will require the creation of a new constitution for the Press Council.

Save

    Share this article

Latest from Media and marketing

Entertainment

'Very sorry': Crushing news for Grand Theft Auto fans

04 May 10:28 PM
Premium
Opinion

Roger Partridge: How asset recycling could solve NZ's infrastructure woes

19 Apr 03:00 AM
Premium
Business|companies

'Buy and bury' - US argues Meta built a social media monopoly

14 Apr 08:29 PM

One tiny baby’s fight to survive

sponsored
Advertisement
Advertise with NZME.

Latest from Media and marketing

'Very sorry': Crushing news for Grand Theft Auto fans

'Very sorry': Crushing news for Grand Theft Auto fans

04 May 10:28 PM

GTA VI will feature a female protagonist in a Miami-like Vice City.

Premium
Roger Partridge: How asset recycling could solve NZ's infrastructure woes

Roger Partridge: How asset recycling could solve NZ's infrastructure woes

19 Apr 03:00 AM
Premium
'Buy and bury' - US argues Meta built a social media monopoly

'Buy and bury' - US argues Meta built a social media monopoly

14 Apr 08:29 PM
Amazon makes last-minute bid for TikTok as Saturday deadline looms: Report

Amazon makes last-minute bid for TikTok as Saturday deadline looms: Report

02 Apr 08:48 PM
Connected workers are safer workers 
sponsored

Connected workers are safer workers 

NZ Herald
  • About NZ Herald
  • Meet the journalists
  • Newsletters
  • Classifieds
  • Help & support
  • Contact us
  • House rules
  • Privacy Policy
  • Terms of use
  • Competition terms & conditions
  • Our use of AI
Subscriber Services
  • NZ Herald e-editions
  • Daily puzzles & quizzes
  • Manage your digital subscription
  • Manage your print subscription
  • Subscribe to the NZ Herald newspaper
  • Subscribe to Herald Premium
  • Gift a subscription
  • Subscriber FAQs
  • Subscription terms & conditions
  • Promotions and subscriber benefits
NZME Network
  • The New Zealand Herald
  • The Northland Age
  • The Northern Advocate
  • Waikato Herald
  • Bay of Plenty Times
  • Rotorua Daily Post
  • Hawke's Bay Today
  • Whanganui Chronicle
  • Viva
  • NZ Listener
  • What the Actual
  • Newstalk ZB
  • BusinessDesk
  • OneRoof
  • Driven CarGuide
  • iHeart Radio
  • Restaurant Hub
NZME
  • About NZME
  • NZME careers
  • Advertise with NZME
  • Digital self-service advertising
  • Book your classified ad
  • Photo sales
  • NZME Events
  • © Copyright 2025 NZME Publishing Limited
TOP