Telecom TV details coming soon

File photo / Dean Purcell

Telecom says more details of its online television service are "close" and will be unveiled before the company changes its name to Spark in August.

New Zealand's biggest internet company announced its plans for an online television service in February.

The company is spending $20 million on the service in the next financial year but has kept its cards close to its chest when it comes to further details.

Telecom told the Herald this morning that more information would be released in a matter of weeks rather than months.

These details - including what the service will be called - will come out before the company changes its name to Spark in August, Telecom said today.

Telecom originally called the services ShowmeTV, but ditched this name after two companies with similar brand names raised concerns with the telecommunications giant.