Group chief executive Greg Hywood has said if the merger doesn't go ahead it will be "endgame" for the New Zealand assets, which Fairfax bought for $1.19 billion from Rupert Murdoch's Independent Newspapers Ltd in 2003, and the company has confirmed it received an unsolicited bid from a mystery buyer in a deal that's reported to have been between $100m and $120m.
Fairfax New Zealand resumed payments to its shareholder in 2016 with dividends of $31.4m paid in the year. It suspended them a year earlier when its Australian parent injected $76.5m when the local publisher rolled out a new model for its national newsrooms, dropping regional newspaper editors for regional editorial managers based in Auckland, Wellington and Christchurch to try and drive digital platforms, which it sees as replacing dwindling revenue from its traditional newspapers. The mastheads, which were once valued at $1.12b , are now valued at just $175.2m as at June 30, 2016.
When announcing the group's annual earnings in August, the New Zealand division posted underlying earnings before interest and tax of A$43.4m, compared with A$54.3m in 2015, on a 10 per cent fall in revenue to A$322.6m. At the time, Fairfax Media booked an A$981.8m write-down in the value of mastheads and other assets across Australia and New Zealand.
The New Zealand holding company's trading revenue fell 9 per cent to $351.5m in the 2016 financial year while trading expenses jumped 21 per cent to $430.6m. Stripping out depreciation, amortisation, redundancy costs, finance charges, and the impairment charge, expenses were down 8.5 per cent to $291.1m. That implies underlying earnings of $60.4m, down from $68m a year earlier.