Levi Strauss will close its Auckland call and distribution centres to finance a retail outlet due to open within a year.
Eight people will lose their jobs in next month's closures. The sales centre in Parnell, which is the administration base for 20 staff nationwide, will remain open.
PeterMurphy, managing director for Australia and New Zealand, said the savings made - under $1 million - would be reinvested in an Auckland shop, and Levi was looking at possible sites.
Distribution for the region would be based in Australia, which employed 250 distribution staff and six fulltime call centre staff.
"Centralising the centres is not an indication of our future in New Zealand," said Murphy.
"We are refocusing our resources around trying to make the business as efficient as possible in the back end so we can reposition in the front end for growth."
The new shop would be modelled on European stores, which displayed jeans in "a more appealing way", said Murphy.
"It's more about displaying the product. Traditionally they have been folded in boxes in walls.
"We have new techniques of laying the product out - hanging them over rods and bars so you can see the product from all around."
Levi's sales in Australasia declined during the mid to late 1990s, but Murphy said the label was now in single-digit growth.
In the United States, Levi's is struggling with declining sales, and this month announced plant closures and 3300 layoffs from a global workforce of 16,600.
