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Home / Business

America's Cup 2021: Sir Ian Taylor warns graphic row not over despite settlement

NZ Herald
14 Jan, 2021 04:00 PM4 mins to read

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Join Matt Brown, around the world sailor Bianca Cook and AUT Sailing Professor Mark Orams to preview all of the action ahead of the Prada Cup. Video / NZ Herald

A stoush over the use of America's Cup graphics appears to have been settled - but one of those involved insists it is not the end of the matter.

Sir Russell Coutts' sailing interests, trading as SailGP, took legal steps to stop Sir Ian Taylor's Animation Research graphics being used for the Prada Cup and the America's Cup. The legal notice was also targeted towards broadcast and media production companies Circle-O and Riedel Communications.

This morning, SailGP said: "Riedel Communications and Circle-O have agreed to pay an appropriate IP licensing fee and they look forward to continuing to work with SailGP in delivering world-leading broadcast technology to sailing fans around the globe."

But Sir Ian Taylor said that the copyright stoush was with his company and was not resolved.

"I'm gobsmacked. It is ARL's copyright that has been challenged and nothing can be settled unless we agree.

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"We've not been a party to any discussion. I'm not agreeing to anything.

"I agree with Russell [Coutts] that when you have invested millions of dollars and years of work you need to protect it - that's what we will do. Our graphics will be on display today."

Taylor earlier revealed new graphics to be used during the broadcast of the first Prada Cup races this afternoon.

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That came amid the copyright stoush between Taylor and Coutts.

The Herald this week broke the news that Coutts' sailing interests Oracle Racing and F50 League LLC, which trades as SailGP, had alleged copyright infringement over graphics used by Taylor's Animation Research Limited (ARL) during racing last month.

The graphics allegedly used were what is known as the LiveLine system of augmented reality broadcasting, which were overlaid on live footage of racing action.

A still image of the graphics Animation Research intends to use today. Photo / Supplied
A still image of the graphics Animation Research intends to use today. Photo / Supplied

The Coutts-led companies threatened High Court action if the graphics were used in broadcasting the 36th America's Cup, which Animation Research has been contracted to provide for.

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The most successful helmsman in America's Cup history said he was wishing to "safeguard the IP [intellectual property] that we invested millions of dollars to develop over the last decade" but preferred not to be forced to use the courts.

But Taylor disputes the claim. He says the two Coutts-led companies are asserting copyright based on imagery ARL created in 1992 and that has been used in every America's Cup since then - including in 1995 when Coutts famously made "the America's Cup, New Zealand's Cup".

"We have delivered those graphics for events where he has also raced against New Zealand, starting with him taking the Cup away from New Zealand with Alinghi (Switzerland) in 2003 and then winning it off Alinghi for BMW Oracle (USA) in 2010," Taylor said.

Taylor, who was recently knighted for his work, said he was yet to be contacted by Coutts after filing a response to his claims.

"Although we don't believe you can copyright a ribbon effect on the water with writing on it we have introduced our 3D panels that rise vertically out of the water, which we can rotate if we want, to make sure that the sponsors brands are fully optimised. This is new so will be an original work by ARL," he said.

Sir Ian Taylor, the founder of Animation Research. Photo / Dean Purcell
Sir Ian Taylor, the founder of Animation Research. Photo / Dean Purcell

"If Russell, Oracle Racing and SailGP still believe they have a right to claim this copyright because they did it first then we should try and get that sorted quickly so the viewer isn't compromised and these teams can give us the exciting race coverage that we have already seen coming out of these remarkable racing machines."

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The LiveLine system is protected under a US patent and the Coutts-led companies have asserted copyright over certain elements, including an outer course boundary border, the ability to display written material within the border, and a grid under parallel lines to reflect the direction and distance of boats to the next mark.

Sir Russell Coutts. Photo / Getty Images
Sir Russell Coutts. Photo / Getty Images
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