A woman has fallen to her death in a Sydney shopping centre, landing near terrified shoppers.

Police were called to Westfield Parramatta, in Sydney's West, at about 1.05pm where they found the woman.

According to reports posted by terrified shoppers online, she had fallen from an upper level of the shopping centre to the ground floor.

A woman posting online said the woman landed near her and nearby children.

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The woman said barriers were erected around the woman.

Police told news.com.au when they arrived at the scene the woman was unable to be revived.

She has not yet been identified, according to police.

Inquiries are continuing.

Scntre Group who operates Westfield Parramatta has been contacted for comment.

Where to get help:

• Lifeline: 0800 543 354 (available 24/7)
• Suicide Crisis Helpline: 0508 828 865 (0508 TAUTOKO) (available 24/7)
• Youthline: 0800 376 633
• Kidsline: 0800 543 754 (available 24/7)
• Whatsup: 0800 942 8787 (1pm to 11pm)
• Depression helpline: 0800 111 757 (available 24/7)
• Rainbow Youth: (09) 376 4155
• Samaritans 0800 726 666
• If it is an emergency and you feel like you or someone else is at risk, call 111.