Is that you, Migaloo? White whale sighted off Gold Coast

This photo of a rare white humpback whale spotted in Cook Strait on July 5 2015 was thought to be 'Migaloo', a white humpback usually seen off Australia. Photo / DoC

Is that you, Migaloo? A white whale has been spotted just north of the Gold Coast Seaway, but the jury's still out on whether it's the famous, albino humpback.

Experts have examined photos of the whale but still aren't convinced it's Migaloo making his annual migration from Antarctica to warmer waters.

White Whale Research Centre founder Oskar Peterson said the whale could be another male humpback.

"At this stage I'm leaning towards it not being Migaloo," Mr Peterson told AAP.

"The photos are coming in and he's all shiny white and he's looking a bit smaller," Mr Peterson told AAP.

Photos taken last year showed a Migaloo's skin had a yellow pigmentation.

Mr Peterson also said Migaloo usually made his way up the coast much earlier in the winter.

"If it is Migaloo why he is running six weeks late? Is he smitten by some lady?," he speculated.

However, Sea World marine science director Trevor Long believes the whale is Migaloo. But he wants to see more pictures to be sure.